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Agencies are lining up to handle an advertising project to promote the launch of a major new office, retail and residential development in London.
Agency booking and measurement services Donovan Data Systems (DDS) and its main rival MediaBank, are to combine to form MediaOcean in a $1.5bn (£966m) merger to create a "single, neutral and universal operating system (OS) for advertising technology."
Regus, the office services supplier, is reviewing its international media planning and buying account.
Siemens, the electronics and electrical engineering giant, is looking for a media network to handle its B2B venture Siemens Enterprise.
Ufi, the organisation behind the online learning provider Learndirect, has consolidated its integrated ad and media accounts into Dare and PHD.
Three former direct marketing and data specialists have launched The Green Preference Service, an online service that allows consumers to get their direct mail changed to email and which has been welcomed by the Direct Marketing Association (DMA).
The Royal Mail has called a statutory review of its integrated advertising account.
LinkedIn, the social networking site for professionals, reached a valuation of $8.5bn, compared to its $15.4m earnings for 2010, on the first day of trading in its shares.
