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Mattel launches official online Scrabble to rival Scrabulous

08 Apr 2008 | by Jacquie Bowser

LONDON - Games company Mattel has launched an official Scrabble application on social networking site Facebook to rival Scrabulous, the popular unauthorised version that has been attracting more than 600,000 players daily.

Audi sponsors Bear Grylls Channel 4 programme

08 Apr 2008 | by Anne Cassidy

LONDON - Audi Q7 is sponsoring the second series of Bear Grylls Born Survivor on Channel 4, in the first broadcast sponsorship deal featuring the marque.

John Minnec becomes Euro RSCG Chicago director

08 Apr 2008 | by Ed Elias

John Minnec, the former president of DraftFCB London, has joined Euro RSCG Chicago as its executive director.

Outdoor media embrace environmentally friendly ad formats

08 Apr 2008 | by Robert Gray

LONDON - As consumers' obsession with all things green shows no sign of abating, outdoor media owners have been forced to develop innovative, environmentally friendly formats to boost impact and their claims to CSR.

We'll Call You: Wall's sausages

08 Apr 2008 | by Marketing mystery caller

Marketing magazine's mystery caller loves bangers and mash but is worried about stories that sausages can increase the risk of cancer. Call the Wall's call centre reassure us:

Sector Insight: Ice cream

08 Apr 2008 | by Jane Bainbridge

LONDON - Ice-cream sales took a battering in 2007, with last summer's disappointing weather largely responsible for a year-on-year decline. Further challenges stem from growing consumer concern over healthier diets among consumers, and the introduction of legislation banning the targeting of children...

Perfect Fools appoints Chalmers as senior partner

08 Apr 2008 | by Nikki Sandison

LONDON - Digital creative agency Perfect Fools has appointed former Strawberry Frog creative Mark Chalmers as a senior partner as it continues to expand with plans to open an office in Amsterdam this spring.

David Golding appointed for IPA awards

08 Apr 2008 | by Ed Elias

LONDON - David Golding, co-founder of Adam & Eve, has been announced as the deputy convenor of judges for the IPA Effectiveness Awards 2008.

Global Radio cuts jobs as it raises networked content at Heart and Galaxy

08 Apr 2008 | by Daniel Farey-Jones

LONDON - Global Radio is to cut 12 jobs as a result of increasing its networked programming across its Heart and Galaxy stations from April 28.

Jane O'Keeffe takes LIZH + Grime role

08 Apr 2008 | by Noel Bussey

LONDON - Jane O'Keeffe, an account director at COI and a former account director at M&C Saatchi and Bartle Bogle Hegarty, is joining the headhunter LIZH + Grime as a senior consultant.

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