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Top 10 TV and cinema Ads

15 Dec 2010 | by Staff

other ad campaign receive as much coverage in the national media this year? We doubt it. The John Lewis ...

Expedia picks Ogilvy & Mather for £40 million pan-Euro ad account

09 Dec 2010 | by Matt Williams

to make the shortlist. PHD handles Expedia s media planning and buying across Europe. Its relationship ...

MPG lands France tourism business

02 Dec 2010 | by Katherine Levy

The Havas-owned MPG Media Contacts has been awarded the estimated £5 million pan-European media...MPG won the account after a pitch process run from France. The previous incumbent was Mindshare. The business will be led by MPG in France, while its UK division will oversee 1.5 million-worth of UK media ... Frampton, the managing director of MPG Media Contacts UK, said: "This win further consolidates our ...

Expedia calls B2B mobile ad review

25 Nov 2010 | by Sara Kimberley

director EMEA. Most of Expedia's brand advertising is handled by Meteorite, while media planning ...

Gatwick Airport hunts CRM and digital shop

25 Nov 2010 | by Sara Kimberley

to creative duties and Mindshare to media. Naked and Mindshare are unaffected by the review. ...

Arena beats Carat to Thomas Cook

25 Nov 2010 | by Katherine Levy

The agency has retained the £12 million media business....Arena Media has retained the 12 million Thomas Cook media planning and buying business after a ... the Aegis-owned Carat. Brilliant Media, which holds the Thomas Cook-owned Gold Medal Travel brand, also pitched for the business. Thomas Cook had called a review of its group media arrangements, thought ...

Mindshare retains £70m global Lufthansa business

11 Nov 2010 | by Arif Durrani

WPP's Mindshare has retained the estimated £70m media business for German airline Lufthansa, ending...Mindshare, which has handled Lufthansa's global media duties for 10 years, fought off competition from Aegis Media s Carat and Interpublic s UM. The main business will continue to be led by Mindshare ... spent 1 million on media in the UK according to Nielsen, with the bulk of marketing budget being ...

Vienna turns to 3D projections of the waltz to pull tourists

08 Nov 2010 | by Loulla-Mae Eleftheriou-Smith

The activity is being run by Imagination, the global communication agency, on behalf of the VTB and in partnership with social media agency Weare4, production agencies The Dark Room, LM Productions and The Stargate Group. Called 'Vienna Now or Never Night', it will be hosted by Radio 1 DJ Reggie Yates, brand ...

Carat set to pick up £8 million Disney media

28 Oct 2010 | by Katherine Levy

Disney Resorts is set to consolidate its £8 million UK media planning and buying business...Paris media account. Disney's separate European media business for Disneyland Paris, which is also ...

Heathrow Express reviews ad account

28 Oct 2010 | by Sara Kimberley

is closer than you think." Carat handles the Heathrow Express media account, which is also up for pitch as part of a broader review of the 4 million BAA media business that was called last month. Heathrow ... . In March this year, BAA split its 50 million outdoor media contracts, including Heathrow Express, between ...

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