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Way to Blue

Way to Blue performed strongly in 2008, growing consumer PR fee income by 47 per cent. The agency...Name: Way To Blue Address: Zetland House, 5-25 Scrutton Street, London EC2A 4HJ ... and exploiting social media opportunities. Also, our very own Way To Blue Eurovision Karaoke Christmas Party ... 's key consumer agencies, including Freud Communications, Henry's House and, most recently, Premier PR ...

VIEW FROM THE TOP: Adam Shaw

Adam Shaw, the face of Working Lunch , tells Adam Hill why PR people - and their corporate clients..., business is definitely good TV at the moment. But Adam Shaw, presenter of BBC2 s award-winning daytime ... are not the focus of more PR attention, Shaw says incredulously. If you want to be on the Six or Ten O Clock ... for Working Lunch . It is useful to note that, on the day of PRWeek s interview with Shaw, two of the big ...

Way To Blue opens LA office and appoints Cate Rubenstein to manage it

Way To Blue has launched an office in Los Angeles and appointed an executive vice...fashion and entertainment site, Glam.com. The announcement was made from Way To Blue s London headquarters by associate director Adam Rubins, to whom she will report. ... appointed, who joins the digital entertainment PR from FOX Interactive Media, where she was head of creative ...

Mischief PR wins Consultancy of the Year at PRWeek Awards

Mischief PR has been crowned PRWeek's Consultancy of the Year - the youngest ever agency to win...The agency scooped the prize at last night s PRWeek Awards, held at London s Grosvenor House Hotel, having gone up against three-time winner Blue Rubicon, Edelman, Lansons Communications and Cirkle. Campaign of the year went to Health and Safety Executive with Weber Shandwick and the COI ...

Online credit checker Experian calls in Blue Rubicon for PR brief

Experian, the online credit checker, has appointed Blue Rubicon to handle PR in the UK and Ireland...the communications for its SME business and Blue Rubicon won the brief in a separate pitch. Simon Pritchett, director at Blue Rubicon, who will lead the campaigns, told PRWeek : Experian is a fascinating ... Following a competitive pitch process, Blue Rubicon won the brief for the marketing services ...

PR Census: How PR roles are changing

PR professionals' job descriptions have changed dramatically in the past few years as digital has...of the PR professional has changed dramatically in the past two years. When PRWeek and the PRCA asked ... that would increase in importance. The online world has fundamentally changed the way PR professionals do ... for the PR professional. 'There are now so many ways for audiences to engage with, comment on and criticise ...

PRWeek Services Showcase 2009

to the PR world. The PRWeek Services Showcase offers a quick and easy way for PR's to find those

Wanted: PR innovators for PRWeek/Octopus Future 5 project

PRWeek is partnering with Octopus Communications to identify campaigns that offer a glimpse...-house PR departments are invited to send a synopsis of no more than 200 words (in a Word document ... . The synopsis should clearly explain the ways in which the campaign offers an innovation in one of the five categories. The closing date for entries is 5pm on 28th July. A panel of judges including PRWeek editor ...

Top firms share secrets of PR success at PRWeek crisis comms conference

A host of top firms shared the secrets of their PR success at a PRWeek conference in London...Wired World. Neilson asserted that PR staff should not make it personal when it comes to criticism ... by the rules and we needed to change the way in which we presented ourselves to regain trust.You need to have ... to do their own PR. If we don t demonstrate to other people the strength of proactive communications ...

Cameron scoops first PR accolade

Conservative Party leader David Cameron was this week named Communicator of the Year at the PRWeek...The judges praised the former PR man's use of new-media techniques to ‘engage young people turned off by the adversarial nature of politics and the press'. PRWeek's sold-out ceremony was held at London's Grosvenor House on Tuesday, and saw Blue Rubicon scoop the coveted Consultancy ...

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