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HEALTHCARE PR: The healthcare PR roundtable

PRWeek's first ever roundtable on healthcare PR drew leading industry figures - from both agencies...interest in healthcare marketing from PR consultancies that have invested in 'the only recession-proof sector' in recent years have only added to the momentum. To discuss the way healthcare PR practitioners ... ble debate for the healthcare PR sector comes at a time when the industry is witnessing great ...

Analysis: Minority PR must know its audience

Ethnic minority PR specialists are warning their mainstream counterparts that they face a tough...agencies to target ethnic minority groups (PRWeek, 12 September). COI senior corporate PR manager Janice O'Reilly says: 'Research shows that you need to target (ethnic) audiences in different ways ... (PRWeek, 19 September). Suzy Rigg, PR manager at ethnic specialist Focus Consulting, agrees: 'We have ...

PR Census: How PR roles are changing

PR professionals' job descriptions have changed dramatically in the past few years as digital has...of the PR professional has changed dramatically in the past two years. When PRWeek and the PRCA asked ... that would increase in importance. The online world has fundamentally changed the way PR professionals do ... for the PR professional. 'There are now so many ways for audiences to engage with, comment on and criticise ...

PRWeek Services Showcase 2009

to the PR world. The PRWeek Services Showcase offers a quick and easy way for PR's to find those

European PR: Managing Europe

Do PR agencies need a European CEO or are regional practice chiefs more than adequate? Adam Hill...Is the job of a CEO Europe becoming increasingly redundant in PR agencies? The question has ... of development that needs to be handled in a different way. But I would not say we would never put a new Europe ... thing is to ensure it is not a bottom-line cost and to do this the chief executive must be, in some way ...

City Press ready to target youth market for Adams

Manchester-based City Press PR has beaten-off competition from two other agencies to clinch...Adams had decided to put its efforts into PR instead of advertising, which has in the past received ... Manchester-based City Press PR has beaten-off competition from two other agencies to clinch the Halls Soothers and Halls Mentholyptus account. Adams, the cough sweet brand owner, awarded ...

PRWeek Awards Shortlist 2011

In a first look at the industry's 'Oscars' for this year, we reveal the shortlist for the PRWeek...Wrestling Entertainment W Communications i Launch for i newspaper Live PR Event Blue Rubicon Aviva - You Are the Big Picture for Aviva Clarion Communications (PR) Lakeside's Living Christmas Fairy for Lakeside Shopping Centre Mischief PR Man vs Horse for Kempton Park Red Door ...

PRWeek Awards prove edifying

envelopes. But you'll have to wait until October to find out if you carried off a PRWeek award....Judging the awards is always an uplifting experience. Not only do you get to schmooze with PR ... , but how many PR teams, when they see the winners, are going to say 'I coulda been a contender ... it out - 'the most effective use of PR', 'the most effective campaign or communications programme on a ...

Blue Rubicon promotes support officers

The Home Office has brought in Blue Rubicon to promote the concept of community support officers...Blue Rubicon beat Lexis PR and Band Brown Communications in a pitch that was organised ... campaign will be based around local media relations,’ said the Home Office. Blue Rubicon confirmed the hire ... manager Lynn Fidler. Blue Rubicon is also handling the Home Office’s campaign to attract graduate ...

PR Census: How much are you being paid?

PRWeek and industry body the PRCA have teamed up to produce comprehensive data on the salaries...When PRWeek and the PRCA decided to carry out a census of the UK PR industry, one of the main aims ... , for example - that PR professionals are extremely well-paid and many a hack has declared that if they ever 'needed the money' they would move into PR. However, among other industries, PR is very much considered ...

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