02 May 2012
| by PRWeek reporters
Online lingerie retailer Figleaves has brought in Talk PR to help grow the brand's media...Talk PR s social and digital offering will form a key part of the 2012 PR drive, looking to build ...
for Figleaves to build stronger relations with our media and consumer audiences.
Targeted PR activity is absolutely crucial for Figleaves to reach new audiences in addition to our loyal customer base.
Talk PR ...
Outdoor performance brand Musto has appointed Frank PR as its brand ambassadors prepare...The agency will look to build the profile of Musto across consumer and specialist press in the lead-up to the 2012 Olympics and beyond.
Musto s brand ambassadors compete across sailing, shooting and equestrian disciplines, and includes Zara Philips.
Frank will manage a targeted PR campaign, including ...
Fashion label Bench has hired Canoe as its UK PR agency to 're-educate media' about its brand...aspects of the clothing brand s PR, consumer, trade and retail in both lifestyle and performance sectors ...
consumer and trade PR, events and marketing support, kicking off with the autumn/winter 2012 press days . ...
One of Britain's largest shopping centre owners, Land Securities, is on the hunt for a consumer PR.... Land Securities wants to see agencies with retail and fashion PR credentials to help the venue propel ...
Hush Puppies has appointed Coffin on Cake PR to handle a comms campaign for the launch of a...Coffin on Cake PR has been brought in to handle press office activity for the new AW12 range ...
the coming year. It will also be supporting the project with sales and brand consultancy. Coffin on Cake PR ...
said: We required a PR agency that had a proven track record of meaningful results across integrated ...
Daily deal site DiscountVouchers.co.uk has hired Rooster PR to handle its UK comms.
26 Jan 2012
| by Elizabeth Pears
teams, has appointed Radiator PR to help promote the classic label's new high-end fashion line....Sportswear initially appointed specialist fashion PR agency Cube to provide support for the brand ...
16 Feb 2012
| by John Owens
As the fashion circus arrives in London, John Owens explores how PR professionals can grab...manufacturer Mercedes-Benz has sponsored the event since 2009. The brand's press and PR manager Debbie Hull ...
-term consumer PR points. Among notable 'misses' was a PR effort to push cleaning products by scrubbing ...
a product and just wants to bustle its way in, then it will fail.
It pays to do your research ...
19 Apr 2012
| by John Owens
The head of PR for Adidas UK & Ireland is preparing for the most challenging summer of her career....
'To be head of PR for Adidas during the Olympic Games in your home town - well, I don't believe ...
for Adidas' PR team, a multi-level ode to three stripes and a sport collector's dream, with brightly coloured ...
and as a culture we have to move forward.'
Having gone into PR as much by chance as design, Gower ...
in Fluorescent PR to handle Ted Baker footwear....s Natasha Leger, the PR manager for both the Ted Baker footwear and Kickers brands, confirmed ...
comes as the group has brought in Flurorescent to handle the PR for Ted Baker footwear. Leger said ...
worked with Eskimo PR previously, wants to use Fluorescent s celebrity contacts to place footwear on a ...