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Fast food giant McDonald's has hired Blue Rubicon to carry out a UK PR campaign aimed at changing...hourly paid employees. Blue Rubicon MD Fraser Hardie, who will lead a team of five reporting to McDonald's head of corporate affairs Nick Hindle, said the campaign aims to re-define the way McDonalds ...
Fast food giant McDonald's has hired Blue Rubicon to carry out a UK PR campaign aimed at changing...hourly paid employees. Blue Rubicon MD Fraser Hardie, who will lead a team of five reporting to McDonald's head of corporate affairs Nick Hindle, said the campaign aims to re-define the way McDonalds ...
Children's clothes retailer Adams Kids is using Euro RSCG Biss Lancaster to reinvigorate its brand...The agency won a six-month PR contract after a competitive pitch (PRWeek, 3 December 2004), replacing five-year incumbent Pittalla. Biss Lancaster is promoting products and shop openings and re-openings as Adams modernises its chain of stores. Adams continues to retain Macclesfield-based Baxter Hulme PR ...
WINNER - NICOLE LANDER, HEAD OF PR, WOOLWORTHS...of PR Nicole Lander has been credited with this award after taking on two of the biggest challenges ... the company in the City, ensuring the chief executive was presented in the right way. Lander's huge ... to set up a press office. Before joining Tesco, Lander ran her own company, Nicole Lander PR, lobbying ...
it with rival firm Blue Rubicon....The market leading auction site has brought in Blue Rubicon for a brief combining PR and public ... , choosing Blue Rubicon to continue this work after a competitive pitch process (PRWeek, 30 April). Blue ... PR and reputation manager in the UK. Tempest-Hay called eBay 'a long-coveted account' for Blue ...
Unilever has appointed Blue Rubicon as its sole UK corporate adviser. The firm is under pressure...Blue Rubicon, which handled corporate PR for the company's Home Personal Care division took ... - which handled corporate PR for umbrella group Unilever UK - and Four Communications lost out ... , UK Foods and UK Home Personal Care divisions. Blue Rubicon managing director Fraser Hardy ...
-to-business and corporate PR account to add to its existing HP consumer brief - making it the firm s sole UK PR agency....-to-business and corporate PR account to add to its existing HP consumer brief - making it the firm s sole UK PR agency. The agency was awarded the account following a four-way pitch against Hill s enterprise and storage businesses - following a decision to consolidate UK PR. A team of 15 will work on the HP account, led ...
-Rolfe, says it did not replace consumer agency Wonderful PR after they parted ways after six years last ... Tesco, it seems, can do little wrong. More often than not in recent weeks, it has topped PRWeek ... Church. Tesco's approach is very centralised despite the broad range of services and PR disciplines ...
Clothes retailer Austin Reed has appointed Yellow Door to handle its UK marcoms and PR for a brand...the retailer hired Trew Relations on a consumer and trade PR remit (PRWeek, 28 September, 2001) after a five-way ...
PR following a two-way competitive pitch....Virgin Vie, Virgin s cosmetics and toiletries business, has hired Larkspur to take on its consumer PR following a two-way competitive pitch. Six agencies were initially shortlisted ... . Support of Virgin Vie s regional stores and PR will continue to be handled by Craigie Taylor, while City ...
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