20 Mar 2009
Master manager Online PR specialist Way to Blue is handling digital PR for The Damned United
07 Dec 2007
| by Olly Swanton, founder of Way to Blue
One expert's guide to the worst atrocities that PR companies can commit in today's online...-can. Get green-eyed and you'll have swung all the way from apathy to
expensive, damp squib in the time ...
strategy can't simply be bolted on at the last minute
and the blue-sky thinking that came out of the box ...
your message in the right place at the
right time and people will listen. PR is a long-term strategy ...
13 Oct 2000
| by HOLLY WILLIAMS
Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get...Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get ...
.
Adams, who left hi-tech PR agency Text 100 last year, is helping lead a crusade to spread the word about ...
, which is already being used by Reuters, could radically alter the practice and measurement of PR, Adams ...
07 Mar 2003
| by Joe Lepper
PRWeek opens its online ballot today in a bid to find the greatest British communicator of the 20th...Who was the greatest British communicator of the 20th century? That is the question PRWeek ...
of today's PR industry on the qualities they believe make a great communicator, and their nominations ...
in their communications, they 'found ways of communicating with the masses effectively, in which the positives far ...
15 Mar 2002
Frank PR has been appointed by the UK's fifth-largest internet
service provider (ISP) Virgin...style'. Firefly were appointed on a consumer PR brief in March last year
(PRWeek, 30 March 2001 ...
Incumbent agency Firefly Communications is thought not to have taken
part in the four-way pitch. The six-figure brief sees Frank PR tasked with raising awareness of the
existing services offered ...
27 Sep 1996
| by DANNY ROGERS
external constituencies through local contacts. As a discipline, PR can
not be centralised the way ...
down the line, Danny Rogers report
Ogilvy Adams and Rinehart rapidly climbed the European hi ...
of
corporate communications for EMEA, to co-ordinate and manage the IBM
European PR network, sub ...
15 May 1998
| by SOPHIE BARKER
Hi-tech PR agencies are ahead of other PR industry sectors in the
range and sophistication...Hi-tech PR agencies are ahead of other PR industry sectors in the
range and sophistication of the research and evaluation methods they
employ, according to a PR Week straw poll.
Agencies recommend ...
against PR
campaigns, evaluation of coverage in highly targeted publications, and
detailed audience ...
30 May 2008
| by Clare O'Connor
it with rival firm Blue Rubicon....The market leading auction site has brought in Blue Rubicon for a brief
combining PR and public ...
, choosing Blue Rubicon to continue
this work after a competitive pitch process (PRWeek, 30 April). Blue ...
PR and reputation manager in the
UK. Tempest-Hay called eBay 'a long-coveted account' for Blue ...
02 May 2008
. Challenger Brand PR will operate from its Oxford office and be headed by 3 Monkeys head of news Howard Bowden....in to handle the PR
activity for Sir Richard Branson's Virgin Health Bank. www.prweek.com/uk for the full ...
13 Dec 1996
| by KATE NICHOLAS
Takeovers, beef scares, international football and a bright blue
Concorde all helped to keep...-recession blues. The in-house
PR officer cuts a particularly sorry figure with a backward slide in
terms ...
Takeovers, beef scares, international football and a bright blue
Concorde all helped to keep the PR industry on its toes in 1996. Kate
Nicholas looks back
January
US marketing ...
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