Campaigns Showcase
16 Dec 2011
The cream of the crop of PRWeek's case studies, offering creative inspiration.
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What is thought leadership and how does it contribute to a strong corporate reputation? PRWeek
The cream of the crop of PRWeek's case studies, offering creative inspiration.
PRWeek and Blue Rubicon asked a selection of in-house heads of comms to explore their integrated
PRWeek and Blue Rubicon asked a selection of in-house heads of comms to explore their digital
Dell's Stuart Handley reflects on social media, understanding customers and the 'Dell Hell' episode. Plus comments from our specialist panel.
Blue Rubicon shares its' clients rich experience of reputation management with PRWeek. Including
BAA's Malcolm Robertson tells PRWeek how he handled BAA's nightmare Christmas. Plus comments from
As pharma companies negotiate the prospect of a fundamentally changed NHS and a new drug pricing system, our writers look for the threats and opportunities of the new landscape. Plus - interview with GSK's v-p, global comms, Phil Thomson.
As 2010 ended, PRWeek re-published a cross-section of the campaigns featured in the magazine...The ten PR campaigns we feature in the Campaigns Showcase are split into the following three sections. Live events continue to be a popular method of attracting public attention, and asking people to vote as part of a campaign was ubiquitous in a general election year. With economic factors still a ...
The developing status of digital PR, no longer a novel side-show but now a mainstream part