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HEALTHCARE: Cohn & Wolfe's healthcare arm will handle PR for Actonel, a jointly
Cohn and Wolfe has scooped the estimated pounds 200,000 fee account from Glaxo Wellcome subsidiary...Cohn and Wolfe has scooped the estimated pounds 200,000 fee account from Glaxo Wellcome ... the Flixotide account following a disagreement between agency and client over the level of PR activity being ... , Cohn and Wolfe will manage a media relations programme targeted at GPs and practice nurses ...
HEALTHCARE: Aventis Pharma has hired Cohn & Wolfe to handle UK PR for its hayfever treatment Telfast/Allegra. The C&W team reports to Telfast product manager Michelle Sowden-Frost. The agency already handles PR for Aventis Pharma's cardiovascular portfolio. ...
Cohn & Wolfe Healthcare has won a five-way pitch for the global pre-launch PR brief for a product to combat the skin condition chronic plaque psoriasis. Amevive, developed by Biogen, is currently in phase three clinical trials. ...
Boehringer Ingelheim, the German pharmaceutical giant, has chosen Cohn and Wolfe to support...immediately. The strategy devised by Cohn and Wolfe will be implemented in individual markets by local PR agencies. - Cohn and Wolfe has expanded its healthcare team with the appointment ... Boehringer Ingelheim, the German pharmaceutical giant, has chosen Cohn and Wolfe to support ...
Pharmaceutical giant Roche has appointed Cohn & Wolfe to handle PR for a drug to tackle heart ... to Roche PR executive Susie Hackett. The international account was won following a two-way pitch ... that Cohn & Wolfe can provide.' The account wins make C&W the global agency for Carvedilol, as its ...
NEW YORK: Cohn & Wolfe has been named US agency of record for the blockbuster drug Allegra, made by Aventis Pharmaceuticals, just in time for the hayfever season. The agency has also won Aventis ... want to hear about the sector and that makes (PR) easy,' said Donna Imperato, C&W's New York chief ...
KANSAS CITY: Pharmaceutical firm Hoechst Marion Roussel (HMR) has hired Cohn and Wolfe Healthcare...KANSAS CITY: Pharmaceutical firm Hoechst Marion Roussel (HMR) has hired Cohn and Wolfe ... will be launched next year and Cohn and Wolfe will work prior to the launch on building awareness in the US, UK ... by Martin Ellis, Cohn and Wolfe s international director of healthcare, and will work closely with HMR ...
Cohn & Wolfe has snared former client Mark Lawson from drugs giant GlaxoSmithKline (GSK) to help
Gillette Group UK has hired Hill and Knowlton to handle the product PR launch for a hi-tech...Gillette Group UK has hired Hill and Knowlton to handle the product PR launch for a hi-tech ... a high-impact campaign to launch the new Oral-B toothbrush - called CrossAction - as a hi-tech ... to handling launch activity for the CrossAction, the agency will handle PR for Gillette s power assisted ...
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