13 Mar 2008
| by Clare O’Connor
Cohn & Wolfe's tech practice has suffered a double-blow with the loss of an interim MD and a...to be struggling in recent months. Cohn Wolfe s last permanent tech MD Gladys Elia resigned in August after only ...
and citizenship team. Last month, rival tech agency Bite won former Cohn Wolfe tech client Interwoven ...
The agency is on the hunt for a new tech MD after Nicola Taylor s decision to move to Microsoft ...
12 Jan 2010
| by Arun Sudhaman
folded its PR division into Cohn & Wolfe tech agency AxiCom....AxiCom will now act as global PR AOR for Dell, while also servicing other clients such as Cisco Consumer Products and McAfee. The development will see the EMEA-focused AxiCom expand into the US, via a ...
offer at Enfatico. McGinnis will report into Cohn Wolfe CEO Donna Imperato. AxiCom Europe will remain ...
13 Jun 2007
Cohn & Wolfe has beaten off rival tech agencies to secure a brief with computer security company...The company specialises in detecting risks from downloading software from the internet and the potential copyright issues associated with doing so. Cohn Wolfe s US office managed PR for the original ...
issues such as those associated with the use of open source. Cohn Wolfe s current portfolio ...
20 Apr 2009
| by Chloe Markowicz
Electronics giant Panasonic has handed a pan-European B2B PR brief to tech specialist AxiCom Cohn...Axicom, the European arm of Cohn Wolfe's global technology practice, will work with Panasonic's broadcast technology and professional plasma and projectors business units. The agency won the account ...
provide additional PR support across Scandinavia, Central Europe and Eastern Europe. Axicom will focus ...
01 Oct 2004
| by Richard Cann
Korean tech manufacturer LG Electronics has dropped Herald Communications and hired Cohn & Wolfe...The brief involves positioning the firm as a high-tech brand.
LG is stepping up its focus on consumer PR for its most technologically advanced products, particularly 3G phones and plasma and LCD ...
sports sponsorships, said Park.
C&W won the account after a pitch against Herald, Hotwire PR, Brodeur ...
29 Nov 2007
| by Clare O’Connor
Senior Cohn & Wolfe tech PRO Keef Sloan is leaving the agency to join a specialist start...Sloan has left Cohn Wolfe after less than six months as an associate director on the tech team to join Surrey-based Peppermint P, an offshoot of marcoms company Peppermint M. He will head up the PR ...
at the opportunity to join our team, said Jones. Sloan moved to Cohn Wolfe in May as part of then tech MD Gladys ...
23 May 2007
Cohn & Wolfe has signed up Keef Sloan as an associate director in an effort to expand the agency...in different industry areas. Elia was appointed as C W s first UK digital and tech MD in November 2006. She has 21 years tech PR experience and is a former Cable Wireless and Alcatel marketing director. Way ...
started his career as a technology and games journalist. At Cohn Wolfe, Sloan will work on new business ...
30 May 1997
| by JULIET GARSIDE
The hi-tech industry spread its PR net wider last year, demanding
more sophisticated...The hi-tech industry spread its PR net wider last year, demanding
more sophisticated ...
for PR companies handling hi-tech business, and many
report enlarged budgets from current clients as well as business from IT
companies new to PR.
As a result, qualification for entry into the hi-tech ...
10 Mar 2009
| by Kate Magee
Heinz has picked Cohn & Wolfe to handle consumer PR for its sauces portfolio....The agency won the six-figure account following what is believed to be a four-way pitch. The Red Consultancy previously held the account. Cohn Wolfe will handle UK consumer work for Heinz Tomato Ketchup ...
of shelf. Cohn Wolfe delivered on this'. Heinz recently reported an 11 per cent rise in profits over ...
22 Aug 2007
Cohn & Wolfe's tech MD Gladys Elia has resigned after only nine months in the role....Elia said that her resignation was a long time coming but insisted that her departure from Cohn Wolfe was completely amicable . Former Cohn Wolfe business technology director Nicola Taylor has stepped up to fill Elia s role as MD of the agency s tech division. Cohn Wolfe recently suffered a ...