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Hi-tech agency Business Press is to set up a new division or sister company to deal with marketing...Hi-tech agency Business Press is to set up a new division or sister company to deal with marketing communications. Managing director Diego Biasi said that it was still unclear what form the new ... for direct marketing, events management and other related services. We are really big in hi-tech ...
Hi-tech PR firm The Hoffman Agency has signed computer aided design software company think3 as its...Hi-tech PR firm The Hoffman Agency has signed computer aided design software company think3 as its first global client, with fees in the Asia-Pacific region of around pounds 200,000. The specialist announced the opening of its Hong Kong office this month, which will be headed by Michelle ...
British Airways subsidiary Air Miles has consolidated its two PR accounts into a single PR firm...British Airways subsidiary Air Miles has consolidated its two PR accounts into a single PR firm Rosalyn Palmer PR. The agency was the surprise choice after it pitched against three consumer agencies: Green Moon, Cohn and Wolfe and Barclay Stratton. The majority of Rosalyn Palmer s work ...
Hi-tech specialist the Banner Corporation is launching an integrated marketing package aimed...Hi-tech specialist the Banner Corporation is launching an integrated marketing package aimed at internet and dot.com businesses. The agency is offering a service which incorporates PR, research ... by US-based Young and Rubicam in September last year (PR Week, 24 September 1999), with a pledge ...
database which it claims will improve the planning of PR campaigns....research database which it claims will improve the planning of PR campaigns. The group has now ... others, as well as response to PR activity, such as direct mail, conference and shows. All ... of the target audience. ConsumerPulse means that PR practitioners don t have to start from scratch when ...
The Saudi Arabian airline Saudia is in talks with a number of agencies to take on its global PR...The Saudi Arabian airline Saudia is in talks with a number of agencies to take on its global PR ... , the Jeddah-based sister company to Ailamia Intermarkets, has worked on Saudia s PR, advertising, sales ... . Ailamia Intermarkets was launched last month (PR Week, 17 October) and is a joint venture by businesses ...
the BBC licence fee should be music to the ears of PR strategists....the BBC licence fee should be music to the ears of PR strategists. In a bold move, Ogilvy PR has ... . It is uncertain how much of the estimated pounds 100 million budget will be allocated to PR ... into the business plan from day one. As part of the consortium, Ogilvy PR role is to advise ...
Retail and marketing data firm Great Universal Stores has moved its financial PR from Brunswick...Retail and marketing data firm Great Universal Stores has moved its financial PR from Brunswick to Finsbury, without a pitch. Brunswick has been working on the GUS financial account since last November, but has been gradually replaced by Finsbury over the past two months. David Tyler ...
BRUSSELS: Ogilvy PR Worldwide has won a pounds 330,000-fee European Commission contract...BRUSSELS: Ogilvy PR Worldwide has won a pounds 330,000-fee European Commission contract to persuade Bulgarians of the case for economic reform and to give strategic advice to the Bulgarian government information service. Shandwick, Dewe Rogerson and Hill and Knowlton in conjunction ...
Euro RSCG, the PR, direct marketing and advertising group, has named Gerhard Schoeps as its new...Euro RSCG, the PR, direct marketing and advertising group, has named Gerhard Schoeps as its new chairman and chief executive in Germany. Schoeps, who was previously vice-president of brand management ... includes PR agencies ABC, IPR&O and Goldfish. ...
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