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Cake reinstalled on Tourism Ireland account to drive visitor numbers

09 Sep 2011 | by Lizzie Pook

The group has been called back in to drive people to the South West of Ireland and promote its adventure sports-tourism offering with a focus on snorkelling, surfing, mountain-biking and climbing. The agency will support the in-house team to deliver ongoing destination-led coverage. A press office ...

Marketing to children - Kids Brand Index 2011

10 Aug 2011 | by Cathy Bussey

scored far higher than more modern brands such as Street Surfing and Nerf Guns. Hollister ...

Clarion brings antiques to everyone

11 May 2011

in Birmingham. OBJECTIVES - To reach a younger audience more used to surfing the net than flicking ...

Stuart Bruseth, Shell - Prepare for our shared future

07 Apr 2011 | by Stuart Bruseth, Shell

is no longer about surfing, passively reading, or watching. It's about 'sharing, socialising, collaborating ...

CIPR Pride Awards 2010: West of England - Wonders of the West

04 Nov 2010

' of the area's relaxed surf culture with the preconception of polo as elitist to generate interest in the event ...

Mothercare calls in Diffusion for digital PR drive to target parents

22 Jul 2010 | by Peter Hay

, spending 26 hours surfing the web. Diffusion will work with Mothercare to listen to perceptions ...

House PR appointed for Sportsvision BMX, surf and skateboarding events

26 Mar 2010 | by Matt Cartmell

Relentless NASS, which takes place in Bath in July, features skate and BMX competitions, while Relentless Boardmasters is a surf and music event taking place in August in Newquay. This is the first time that Sportsvision have taken on an external agency to handle PR for these events. The campaigns will commence ...

Action sports media firm Factory Media hires Braben for PR support

15 Mar 2010 | by Gemma O'Reilly

Factory Media is a significant player in the action sports media market in Europe. It publishes 16 digital and 13 consumer magazine brands. It also serves over four million consumers across the snowboard, mountain bike, surf, BMX, windsurfing, skateboard, motocross and cycling markets. The win will see Braben ...

Sportswear brand Rip Curl Europe calls in Coffin on Cake PR for support

12 Mar 2010 | by Gemma O'Reilly

the UK's media. Coffin on Cake will promote the brands history in surfing and its team of athletes, which includes the current men's and women's surfing world champions. The agency will also promote ...

MS&L launches new integrated approach to healthcare comms

20 Nov 2009 | by Gemma O'Reilly

surfs the web for information on illnesses and ailments before they go to see a doctor. This trend ...

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