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Consumer: Reebok's 3D street art a record-breaker

03 May 2012 | by Kate Magee

Campaign: Creating the World's Largest 3D Street Artwork Client: Reebok PR team: M C Saatchi Sport Entertainment Timescale: November 2011 Budget: 60,500 In 2011, sportswear giant Reebok partnered with fitness firm CrossFit, creators of a core strength and conditioning programme ...

JTA (Jon Tibbs Associates)

30 Apr 2012

fashion, lifestyle and sportswear label; the Russian International Olympic University; the Jockey Club ...

Admiral Sportswear calls in Radiator PR to promote high-end fashion line

26 Jan 2012 | by Elizabeth Pears

Admiral, the British sportswear brand that manufactured football kits for some of England's top...Admiral Sportswear, which once created strips for Manchester United and Tottenham Hotspur ... manufacturing sportswear in 1966, when England won the World Cup. The company was a pioneer of the replica kit ... Sportswear initially appointed specialist fashion PR agency Cube to provide support for the brand ...

Sportswear brand Umbro turns to Frank for consumer PR push

05 Jan 2012 | by Nikki Wicks

UK sportswear giant Umbro has retained Frank PR as the brand looks to cement its position as a

Puma gears up for Olympics by kick-starting search for global PR support

07 Dec 2011 | by Matt Cartmell

The sportswear firm is thought to be looking for a networked agency with offices in the UK, US, Asia, Latin America and the EU. It is understood to be issuing a one-year contract with a budget of 300,000. An agency source said: 'Puma is looking for support for the brand globally during the year ...

US sportswear giant calls in Threepipe to shake up European football market

17 Nov 2011 | by Sara Luker

An American sportswear giant has called in PR support as it looks to shake up the European football

Agencies line up to pitch as sportswear giant Umbro parts ways with Exposure

03 Nov 2011 | by Nikki Wicks

Umbro is on the hunt for a new consumer PR agency to help cement its position as the UK's top football kit brand.

Pele power

28 Oct 2011

Radiator PR has been hired by Pele Sports, the new sportswear brand from the legendary Brazilian

Adidas calls in John Doe for fashion brief amid comms shake-up

01 Sep 2011 | by Nikki Wicks and Matt Cartmell

The sportswear giant has called in consumer agency John Doe as it looks to heavily promote its key Originals line, which includes footwear, jeans and hoodies, and uses David Beckham as a brand ambassador. John Doe takes the prestigious account from Ketchum Pleon. Adidas head of PR Sarah Gower said ...

Grayling wins global consumer brief to promote specialist sports brand Skins

15 Aug 2011 | by Nikki Wicks

Grayling has been appointed by Skins, the Australian-founded sportswear brand, to handle global

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