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TOP 50 CONSUMER LEAGUE TABLES: Brand vision - The bursting of the dot.com bubble had an interesting side-effect as traditional, offline companies woke up to what consumer PR could achieve

06 Jul 2001 | by MARY COWLETT

work, by handing over its Champion Sportswear account. Scottish Courage awarded the agency the launch ...

CAMPAIGNS: Product Launch - Flipside site debuts with Bastion stunt

16 Mar 2001 | by BEN BOLD

the site's prize redemption centre for anything from gourmet food and wine to sportswear, music ...

INTERNATIONAL: Shandwick Netherlands snags boo.com account

26 Nov 1999 | by ANDREW HOLT

problems with its site. It sells a range of sportswear and fashion brands targeting 18- to 40-year-olds. ...

Boo.com appoints FD in run-up to flotation

12 Nov 1999 | by JULIETTE GARSIDE

On-line sportswear retailer Boo.com, which is gearing up for flotation, is hunting for an investor...On-line sportswear retailer Boo.com, which is gearing up for flotation, is hunting for an investor relations head and has just appointed Financial Dynamics to handle its City PR. The retailer, which launched this month, is backed by an investment company owned by the chairman of French ...

 

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