Sport: Lady jockeys put on the ultimate show
09 Feb 2012 | by John Owens
A female jockeys-only event saw HRSM develop a campaign involving X Factor winner Alexandra Burke.
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Sport: Yacht race sails into the mainstream
16 Feb 2012 | by John Owens
the traditional realms of the sports and sailing press To deliver high value media content across as many ... Oceans race began in 1982, the event has attracted much interest within the specialist sports and sailing ... -Johnston, featuring in Sport Magazine, The Mail on Sunday, The Telegraph Magazine, Observer Magazine ...
Consumer: Mercedes-Benz sets gamers racing
12 Jan 2012 | by John Owens
Client: Mercedes-Benz PR team: In-house Timescale: August-September 2011 Budget: 150,000 Objectives To sharpen the brand image, appealing to a younger, broader target audience To strengthen the brand image in the areas of sport and innovation To further push the brand ...
Sport: Betfair drives bum deal with volleyball duo
10 Nov 2011
Betfair asked Synergy Sponsorship to increase awareness of its mobile product.
Issues and crisis management: Newbury jumps up to the mark
06 Oct 2011 | by Samantha Edwards
, The Daily Telegraph, on BBC South Today, BBC Radio Berkshire, Channel 4 Racing, BBC Radio 5 Live, Sky Sports ...
Public sector: Science stunts send fun message to kids
29 Sep 2011 | by Kate Magee
. Tapping into the nation's obsession with football, a sports science professor demonstrated how every footballer is a natural scientist and mathematician. The story was covered on Talk Sport, BBC Radio 5 Live ...
The PRWeek Best Places to Work survey 2011
22 Sep 2011 | by Kate Magee
in its office and sports days on the beach. It offers company cars and mobiles for senior managers, a ...
Reputation Survey: Sports - Footballers score own goal with public
08 Sep 2011 | by Kate Magee
Football players have the worst reputation of any sports players, while tennis players have ... reputation of any sports players, while 15 per cent said rugby players did. Athletes were seen as the best ... , according to 82 per cent of those asked, despite it being the most watched sport among the general public ...
Sport: Penny farthing is a boost to Nocturne
01 Sep 2011 | by Lizzie Pook
Sports management agency Face Partnership stages London Nocturne, a night-time cycling event...in BBC Online's pictures of the day section, on BBC London, BBC News and Sky Sports News, as well as 26 ...
Sport: PowerPlay Golf swings into action
18 Aug 2011 | by Lizzie Pook
page, and a live interactive web TV show ran on sport, news and lifestyle websites. MEASUREMENT AND EVALUATION Interviews were secured with broadcasters including CNN, Sky Sports News, BBC Radio 1 and Al Jazeera. The announcement was also covered online on sites including ESPN, CNBC and Sky Sports ...
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