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Expedia hires Fleishman-Hillard after European consolidation review

24 May 2012 | by Sara Luker

-Hillard will also collaborate closely with Expedia s existing creative, media planning and social media agencies ... will continue to work with digital agency Steak on its SEO work and We Are Social on its social media strategy ...

Digital: Nomophobia drives SecurEnvoy sales

24 May 2012 | by John Owens

through other social media sites. Results SecurEnvoy surpassed all previous sales figures and has ...

Bite's Tom Berry makes move to Fleishman-Hillard

24 May 2012 | by Sara Luker

' head of social impact Rahkee Vithlani is also set to move on from the agency. ...

'Silver socialisers' embracing social media to engage with brands

17 May 2012 | by Hannah Crown

More than a quarter of people aged over 55 are using social media to talk to big brands, according...A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social ... per cent of the 55 plus age bracket had used social media for the same purpose. The figure was 32 ... , 65 per cent of people preferred social media to call centres, and 40 per cent of people thought ...

MySpace in agency talks ahead of brand relaunch

17 May 2012 | by John Owens

The once-leading social media site MySpace has held talks with agencies as it prepares for a brand...The move follows the purchase of the music-focused website by Specific Media - bought alongside ... , but nothing is happening at this time.' MySpace was the most visited social networking site in the world ... the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...

CIPR calls for feedback on PR guidelines about Wikipedia use

16 May 2012 | by John Owens

Wikipedia. The guidelines, written by the CIPR social media panel, seek input on how much comms ... . PR and social media expert Neville Hobson was joined by Meanwhile founding partner Philip Sheldrake ... that social media would be a special area of focus while revising its code of conduct, as some members were ...

iLuv calls on Clarion Communications to spread word in UK

15 May 2012

The consumer campaign will see Clarion, which won the brief following a pitch process, driving awareness of iLuv. This will involve a programme of events, product placement and social media support. Christian Corney, buying and marketing director at Harvard International, which exclusively distributes iLuv ...

Apple, Google, Microsoft: Whose PR approach is the most effective?

10 May 2012 | by Charles Arthur

and then react. It's the classic problem for big companies stretched over continents. Social media ... and make it accessible'. Social media: Google has many blogs, while Page and Brin have their own ... . Social media: Loads of blogs and plenty of Twitter presence (PR chief Frank Shaw @fxshaw is often biting ...

Cable & Wireless Worldwide hires Catalysis

09 May 2012 | by Sara Luker

media in a traditional way , with the focus on social media taking place further down the line. ...

Stuart Jackson: Turning up the volume

03 May 2012 | by Sara Luker

and producing music. 'I then inflict it on friends and family,' he laughs. 'Every Christmas me, the wife and the kids record a Christmas song and we send it out with our cards.' The musical Jackson, who plays ...

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