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Splendid retains £1m Smirnoff account

The global agency, which has held the UK brief since it was a start-up venture in 2003, held onto the 1m account after pitching against GolinHarris, Mischief, and 3 Monkeys. Splendid will now act as the lead PR and social media agency for Smirnoff vodka across Western Europe. In addition, Edelman has been ...

Expedia hires Fleishman-Hillard after European consolidation review

-Hillard will also collaborate closely with Expedia s existing creative, media planning and social media agencies ... will continue to work with digital agency Steak on its SEO work and We Are Social on its social media strategy ...

Robin Grant: A man on a digital mission

Self-confessed workaholic and We Are Social founder Robin Grant tells Sara Luker why the PR...Global MD of We Are Social Robin Grant is not a man to mince his words. Within minutes ... news for Grant. We Are Social has flourished in the nascent digital space, enabling the agency ... position in PRWeek's Top 50 Digital Consultancies . We Are Social has grown aggressively since its June ...

Top 50 Digital Consultancies

was the sole digital-only agency We Are Social, which moved up two places to fourth. Most improved ... developing established websites or offering crisis management through channels such as social media ... consultants, social media have filtered down, with employees now frequently using them. This means the flow ...

Special effects company Artem appoints TPR for global brief

of sectors including television, film, commercials, music videos and museums. The 25-year-old company is also behind the animated characters in the adverts for Unilever s Peperami and music videos for groups ...

'Silver socialisers' embracing social media to engage with brands

More than a quarter of people aged over 55 are using social media to talk to big brands, according...A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social ... per cent of the 55 plus age bracket had used social media for the same purpose. The figure was 32 ... , 65 per cent of people preferred social media to call centres, and 40 per cent of people thought ...

MySpace in agency talks ahead of brand relaunch

The once-leading social media site MySpace has held talks with agencies as it prepares for a brand...The move follows the purchase of the music-focused website by Specific Media - bought alongside ... , but nothing is happening at this time.' MySpace was the most visited social networking site in the world ... the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...

The Arts: Trinity House draws strength from Monet

To generate gallery footfall and buzz among arts, social and financial/investment media in the US and UK ...

Consumer: Sports bra shows some real panache

-to-one meetings with journalists in the following months to help maintain a constant media presence. The social ... social media platforms to engage consumers, but overall the sales figures suggested a very successful ...

Apple, Google, Microsoft: Whose PR approach is the most effective?

and then react. It's the classic problem for big companies stretched over continents. Social media ... and make it accessible'. Social media: Google has many blogs, while Page and Brin have their own ... . Social media: Loads of blogs and plenty of Twitter presence (PR chief Frank Shaw @fxshaw is often biting ...

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