High street retailers Insider's Guide: Who's who in the retail PR wars
14 Nov 2008
forward' brands - Topshop, Topman, Miss Selfridge. The group saw an annual 2.8 per cent fall in like ...
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in revenue. Despite this healthy 8.8 per cent growth in adjusted profits, Tesco has found itself fighting a
forward' brands - Topshop, Topman, Miss Selfridge. The group saw an annual 2.8 per cent fall in like ...
Wickes, battling falling sales across its sector, is pushing itself as the 'official DIY supplier' to next season's Championship. Cake is to promote consumer awareness of the link-up, on a brief that includes 'half-time pitch activity' and viral campaigns. Wickes - bought by Travis Perkins earlier ...
Amazon surged into the top five of this week's Reputation Monitor on the back of news of a deal with Marks Spencer to sell its clothing online.
M&S's latest management shake-up comes amid falling profits and slumping sales. Richard Cann asks
. The firm has suffered a veritable McFlurry of bad publicity, such as the film Super Size Me and a fall ...
-on-year this June (the brand's 13th successive month of global sales rises following a heavily publicised fall last ...
When advertising and sponsorship is hammering home a consistent and effective brand message, it often falls to PR to deliver the news. The Domino's brand messaging is very clear: those distinctive delivery bikes and that famous Simpsons sponsorship, plus the product promise of 'hot'. But, of course ...
mentioned in all coverage. Results Revenue for the service has increased by £10m and more than 20 ...
to fall significantly. Neville-Rolfe believes Tesco can build on its position without jeopardising its ... .' The bigger they get, the harder they fall? As Tesco's appetite for domination shows no sign of abating ...