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Entertainment: Lappset happy with angry approach

24 May 2012 | by John Owens

Telegraph, The Times, Reuters, The Huffington Post, the Press Association and Metro International. Overall, the campaign generated 100 press stories and 500 online articles. Results Enquiries from interested ...

Consumer: Lego builds brand quality at St Pancras

18 May 2012 | by Hannah Crown

was generated. Radio mentions included BBC 6 Music, Absolute Radio and Heart FM. Press included the London ...

PHA Media picked to promote Nicky Clarke hair styling range

14 May 2012 | by John Owens

, organising exclusive press events and managing targeted campaigns. The win comes as Pulse Home Products ...

Consumer: Sports bra shows some real panache

10 May 2012 | by Hannah Crown

calendar of media coverage by the specialist press. A national media relations campaign was then put in place to increase stockists and drive pre-sales. A dedicated press office was set up for the launch itself, while the agency handled a press show, journalists' fittings and gifts. It also set up one ...

Burlington Arcade picks Gong Muse for PR drive

11 Apr 2012 | by John Owens

travel and luxury press such as Hong Kong Tatler and Business Traveller Asia Pacific. ...

Hamleys switches from Seventy Seven PR to LightBrigade

03 Apr 2012 | by John Owens

and consumer press are expected to be particular targets. The brief will include supporting Hamleys Glasgow ...

Food and Drink: Nudo's olive oil is adopted by consumers

29 Mar 2012 | by John Owens

to promote Nudo in the consumer and trade media. This included a press visit to Italy during the olive oil ...

Blender company Vitamix brings in Publicasity

14 Mar 2012 | by Matt Cartmell

and lifestyle press about the company s product, the total nutrition centre machine, as well as a demonstration ...

Hope&Glory PR drafts in Good Relations' Adrian Chitty for top role

09 Mar 2012 | by John Owens

campaigns as he is knocking in coverage week-in, week-out running busy press offices. He is a sleeves rolled ...

Silentnight appoints BJL for consumer and social media brief

01 Mar 2012 | by Matt Cartmell

BJL PR is stepping in to plan and implement a PR programme, including press office activity and social media community management, as well as devising large-scale initiatives. The appointment comes after BJL s non-PR arm handled a brand positioning and relaunch brief at the end of 2011. BJL Group ...

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