24 May 2012
| by Hannah Crown
The global agency, which has held the UK brief since it was a start-up venture in 2003, held onto the 1m account after pitching against GolinHarris, Mischief, and 3 Monkeys.
Splendid will now act as the lead PR and social media agency for Smirnoff vodka across Western Europe. In addition, Edelman has been ...
The company, which sells the Heineken, Foster s, Kronenbourg, Strongbow, Bulmers and John Smith s brands, appointed Publicasity after a pitch process.
In particular, Publicasity will be responsible for amplifying Heineken s recently launched Star Retailer programme which offers off-trade retailers simple ...
15 May 2012
| by John Owens
Bottle will promote the full Organix range in consumer media, including Goodies snacks and the new Mighty Meals range, together with providing brand launch support. The agency won the work after a pitch process and is to work on the brief initially until the end of the year, with a campaign due to go live ...
The market, which is based in Vauxhall, London, and is the largest fruit, vegetable and flower market in the UK, has brought in Peter Bingle's agency after a pitch process.
Neither the agency nor New Covent Garden Market was available for comment at the time of going to press.
The market has ...
10 May 2012
| by John Owens
called in to promote the MKitchen ready-meal range, following a pitch process. The team is being led ...
The brand, which appointed Westgate Communications in 2009 to handle its consumer PR and seasonal launches of its new varieties, has already shortlisted a number of agencies. Kettle Foods confirmed that the pitch process was under way but declined to give details of the brief. However, the brief is understood ...
26 Apr 2012
| by Hannah Crown
Smirnoff is understood to be inviting agencies to pitch for a global consumer brief thought
PRWeek has learned that the Switzerland-based multinational has held chemistry meetings with several agencies, with a view to asking a maximum of four to pitch.
Nestl currently uses Fishburn ...
to comment on the pitch. She said: We do not respond to speculation regarding any of our business activities ...
19 Apr 2012
| by Alec Mattinson
Armitstead, Greg Quine and Ben Foster, was retained without a competitive pitch.
Heineken had previously ...
02 Apr 2012
| by John Owens
Food Freshness Technology brought the agency on board for the retained brief following a four-way pitch. The company s technology, named It sFresh!, involves a strip that traps the ethylene gas produced naturally as fruit and vegetables ripen. This process, the company claims, slows down ripening ...