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29 under 29: Not the usual suspects

10 Nov 2011 | by Kate Magee

business record - a 90 per cent pitch conversion. ALEXANDRA BLOMLEY, 28 - Senior press officer, BAA ... to her securing a 350,000 account without pitch, for a new product. Another client, ViiV Healthcare ... as acting EMEA PR manager for Microsoft's ad business across 12 markets. Walton also pitched his idea ...

Journalism to PR: The other side of the divide

16 Sep 2010 | by Shafik Meghji

journalism - it's no longer an hourly fix. In PR you get a rush from winning a pitch or getting an amazing ...

Internships: Opportunity or exploitation?

02 Sep 2010 | by Cathy Wallace

months he was able to become more involved in projects, pitches and campaigns, but says: 'The structure ...

Hack/flack job swap: Trading places

29 Jul 2010

rather than pitching to editors. What would a PRO think of a journalist's deadlines, being on the receiving end of pitches and deciding on stories in the news meeting? And how would a journalist cope with managing clients, pitching to other hacks, and having to make those dreaded follow-up calls? Kate ...

Loyal fans give power to 6 Music

21 Jul 2010 | by Kate Magee and Mat Gazeley

, but advises PROs to get to know the station before pitching in: 'We are looking for relevant, newsworthy ...

Profile: Ailana Kamelmacher, founder, Story PR

23 Jun 2010 | by Gemma O'Reilly

reporter you are pitching to could one day become the editor. - What qualities do you prize in new ...

Election slogans failed to resonate with voters, survey finds

13 May 2010 | by David Singleton

's key pitch that 'We can build a big society' was only recognised by 24 per cent of voters and the often ...

Stuart Wilson, MS&L UK: The purpose of integration

04 Dec 2009 | by Stuart Wilson, MS&L UK

pitching against agencies of different disciplines? Pitching against multiple disciplines ...

Shel Israel warns PR professionals they must change with the times

13 Nov 2009 | by Peter Hay and Arun Sudhaman

are. 'There are a bunch of PR people who think that their job is to pitch and pitch and pitch and pitch and if they keep going on this route and keep up these practices and bring them into social media ...

Mat Morrison, Porter Novelli - We still have the advantage

04 Nov 2009 | by Mat Morrison

's recent Big Idea challenge, pitching for the NSPCC in a line-up that included a digital agency, a media ...

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