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Reputation Survey: Beer brands - Stella Artois sends out mixed messages

to help reduce UK obesity levels. Stella Artois (23 per cent) and Budweiser (18 per cent) were the brands ...

Healthcare: Appesat as a 'natural' weight-loss choice

to run a campaign to help tackle the UK's growing obesity problem. Objectives - To communicate ... that can help support sustainable weight loss. Strategy Pegasus PR set up an obesity expert advisory ... Communications Launching a new weight-management product in the midst of an obesity crisis should be like ...

Healthcare: NHS aims to save a million years of life

be done, then none of us would be obese, smokers or drinkers. The choice of SMYL and the consumer ...

Consumer: Fat cats need help to combat obesity

Salt PR were brought in to raise awareness of pet obesity to pet owners....Campaign Pet Obesity: The reality in 2009 Client The Pet Food Manufacturers Association (PFMA ... awareness of pet obesity to encourage pet owners to prevent their animals becoming overweight. Objectives ... drafted a white paper entitled Pet Obesity: The reality in 2009 , which included consumer research, a ...

Salary survey 2008: A war for talent in a thriving industry

the private sector, with better pay at the bottom but no obese felines at the top,' reports Stanley. 'Heads ...

Food and drink - National week puts chips back on menu

-related issues such as obesity, healthy eating, food scares and celebrity crusades. OBJECTIVES ... associating chips with obesity - To highlight that chips can be part of a healthy balanced diet - To drive ...

Health - Growing Liverpudlians battle the bulge

Client: Liverpool Primary Care Trust PR team: Bell Pottinger North Timescale: February 2008-February 2009 Budget: Up to 500,000 It is thought up to 76,000 adults and 13,000 children in Liverpool are obese. Liverpool's Challenge was launched as the UK's biggest social marketing campaign with the aim ...

 

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