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CONSUMER TECH CAMPAIGN: BT's Office Anywhere makes life a beach

and deckchairs, this week-long event featured live music, food courtesy of Jamie Oliver s Fifteen restaurant ...

Technology: Comms boost for 'cutting-edge' phone service

A mobile service that lets users download music by holding their phone up to a speaker has brought...their phone in the air for 10 seconds. Subscribers to the Shazam service can then purchase any music that they hear, all automatically. Skywrite MD Sarah Baldry said that her team would target 'all music lovers ...

Campaign: Software group puts piracy on the agenda - B2C Comms

at making people available and this was the case here. The issue of music piracy also put a gloss on this.' ...

Technology: Gadget Revolution

, Apple has become as much a music or entertainment company as a computer manufacturer. BT Openworld ...

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

, and last month, the burger giant signalled its move into the music business, with a record £4m deal ...

ANALYSIS: Microsoft reveals PR strategy for XP. As software giant Microsoft gears up for its biggest product launch in years, marketing director Oliver Roll outlines the company's PR strategy to Chris Scott

in Oxford Circus this week to make the world's fastest music video in support of the XP launch ...

STOP PRESS: Eidos Interactive appoints Beatwax Communications to handle launch

CONSUMER: Eidos Interactive, the creator of the Tomb Raider computer games, has appointed Beatwax Communications to handle the launch of its latest product, a music industry management simulator titled Popstar Maker. The game is due for release on 23 November and is aimed at eight to 14-year-olds. ...

INTERNATIONAL: Everad seeks agency as PR becomes high priority

NEW YORK: Digital technology and advertising integration company Everad is searching for a PR agency and is thought to be prepared to spend up to pounds 25,000 per month on PR. Everad, founder of the PlayJ music platform, designs and develops systems to integrate advertising into music ...

FOCUS: SPONSORSHIP - Make the most out of being a sponsor/Just sponsoring events is no longer enough to keep the public interested in a brand. To get the most out of their investment, companies are turning to PR to create a spin-off attraction

is invested. ARTY WORK: DENTON HALL TAKES A MODERN APPROACH A classical music concert would be a ...

MEDIA: What The Papers Say - Safety comes first in millennial worries

do - even music pages had fun advising that acoustic guitars would be essential at millennium...The elevator won t know if the year is 1900 or 2000! warned Dave Barry in the International Herald Tribune. The turn of the year produced many humorous predictions of what the millennium bug would do - even music pages had fun advising that acoustic guitars would be essential at millennium ...

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