Mitre takes fight to larger sports brands with Pitch
06 Oct 2005 | by Alex Black
Mitre has called in Pitch PR to position it as a high-tech sports kit manufacturer and take.... Part of the Pentland Group, Mitre is the oldest UK sports brand and is the official ball provider ... ahead of the 2006 Football World Cup in Germany, where the England team will use Mitre balls in training ... – the first FA Cup final hosted by the venue will use a specially designed Mitre football. Pitch will start ...


