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Why twenty-somethings are no longer the darlings of PR campaigns

house prices were a quarter of their current prices. But the shift is not just about economics ... the demographic age profiles as outdated models to target audiences. O2's head of PR and social media Alex ... with their wide circle of friends.' The onset of digital media has also broken down the media's tight ...

The Met will not 'lean' on bloggers

Social media - London force's head of comms rejects expert advice on how to combat recent negative...The Metropolitan Police's top comms executive has rejected advice from social media experts ... it was 'quite pressing' for the Met to improve its social media abilities, while Brando director of social media ... .' Fedorcio recently revealed plans to improve the Met's social media capability (PRWeek, 24 April). Since ...

Opinion: From Our Readers - Met Police chief defends actions

regarding the Met's media handling of the G20 demonstrations and the tragic death of Ian Tomlinson. I have...The media coverage focused on the Met as it was in charge of the public order operation, which also involved several other police forces. However, this has led to confusion and misrepresentation as to who may have said what, if anything, regarding previous police contact with Mr Tomlinson. Any ...

Public Sector: The Public Sector Week

not influenced the demise of local news. The LGA made the case at the Local Media Summit held by culture secretary Andy Burnham at the House of Commons last week. The research showed that four in five councils ... 's newspaper, web development, social media and internal communications, supported by a team of nine ...

Flack: Vicky Baxter, burglaries, Celeb PR and Shortcomings exposed!

Flack hears that when a senior FHM journalist's house was burgled, he tried a novel approach to replacing his top-of-the-line gadgets. The staffer sent out an email to all his PR contacts detailing ... , Full Portion Media has been hired to represent divorcee Tricia Walsh-Smith, who achieved fame in 2008 ...

The Week

Advertising, a global ad agency set up late last year, has hired TLG. Bauer Media has picked Braben ...

City & Corporate: In the news ... JJB

by the media, with reports concentrating on the 12,000 jobs that had been 'saved'. Who are the PR players? Maitland has been proving the firm with strategic communications and media relations advice throughout ...

Public Sector: Dartford's Olympic bid

associated with Woolwich make Dartford a safer bet. Media House International is leading a three ... . Media House senior consultant Richard Bailey said: 'As the recession bites hard on decision making, Media House is assisting Dartford as it asks the questions LOCOG does not want to answer.' ...

City & Corporate: In the News ... Tesco - Bring us up to speed

reported across the media this week. Most welcomed the news, but some analysts sounded a word of caution ... players? The large Tesco in-house team is led by Lucy Neville-Rolfe, director of corporate and legal ...

Public Affairs: The Week in Lobbying

Relations. In 2007, he featured in PRWeek's '29 under 29'. - A House of Lords committee has said it will allow members of the public to submit their views via YouTube. The move by the House of Lords ...

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