03 Dec 2004
| by Mary Cowlett
Opinion polls can engage the media and public with fun statistics, but PROs should beware...and politics, hardly a day passes without the media highlighting some sort of poll reflecting attitudes ...
statistics by region or compare and contrast opinion at an international level.
Sample size
Certainly ...
,' says Survey Solutions MD Miles Couchman.
Most media polls continue to be based on phone or face ...
15 Oct 2004
| by Gidon Freeman, gidon.freeman@haynet.com
Shop's report this week on the views of over 200 in-house PROs. Close to half say they take documents....
Beckham scores own goal with media
Like the next instalment in a part-work for those brushing up on their PR skills, David Beckham this week delivered his latest media relations masterclass. In The Daily ...
break with the tradition of inept media handling which Beckham has recently cultivated, it threatens ...
13 May 2005
| by Hamilton Nolan
at the University of Florida, has set up a commission to research the 'science' of international PR....IPR president and CEO Frank Ovaitt said the group was tasked with formalising knowledge for a practice that had hitherto used anecdotal stories as its main form of education.
The commission's first step will be to undertake a survey of all existing research on international PR.
One possible ...
01 Oct 2004
than ever before.
A recent survey conducted by media evaluation and research company Metrica has ...
, over the past two years, the number of large organisations using media analysis has risen by 17 per ...
, and unsurprisingly, the specialist media analysis companies.
Metrica MD Mark Westaby says that despite ...
28 Jan 2005
| by Stephanie Siegle
to the survey are divided almost equally across the industry: 35 per cent of respondents are from in-house public sector PR departments, 30 per cent from in-house private sector PR departments and 34 per cent ...
to be the main business area for respondents from in-house private sector PR departments, while the majority ...
22 Oct 2004
The Survey Shop's 'PR 2004' poll of in-house communicators involved in the selection and management of PR agencies - released last week - suggests that only 15 per cent of pitch longlists source ...
former marketing controller at Andrex and ex-international marketing director at Sony PlayStation ...
11 Jan 2008
| by Alex Black
The 2008 report will be based on information submitted by both PR
professionals and the companies that pay their wages. As well as data on agency pay rates, the 2008 PRWeek salary survey
(published in February) will produce figures for the in-house teams of
private companies, public sector organisations ...
09 Sep 2005
The survey interviewed 300 executives agencies and in private and public
sector in-house roles. Eighty per cent were in their second jobs or
beyond. Respondents said career progression was their most regular reason for
leaving an employer - some interviewees were in their fifth job. While an average ...
12 Aug 2005
| by Ian Hall
specialities. It was sponsored by
11 publishing members of the PPA Professional Media and six media buying ...
05 Aug 2005
| by Alex Black
of media sentiment that excludes stock market reports
and passing mentions.
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