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Environment : Jordans' 'ten per cent' boost for wildlife

10 May 2012

presented by Doherty with gardening tips. Measurement and evaluation The campaign generated 58 ...

Food & drink: Jack Daniel's creates dramatic buzz

26 Apr 2012 | by John Owens

competition recruited subscribers to the Jack Daniel's Single Barrel and Old Vic databases. Measurement ...

Food and Drink: Nudo's olive oil is adopted by consumers

29 Mar 2012 | by John Owens

for National Baking Week in October. MEASUREMENT AND EVALUATION The campaign generated more than 100 ...

Tesco switches to Brunswick after 12 years with Maitland

27 Mar 2012 | by Hannah Crown

to director of the same portfolio. The moves are also part of measures to smooth the departure of Neville ...

Food and Drink: Coffee creates a stir to deliver message

22 Mar 2012 | by John Owens

home the message that drinking four cups of coffee a day is not a health risk. MEASUREMENT ...

Food and drink: Jubilee strawberries effort bears fruit

15 Mar 2012 | by John Owens

. MEASUREMENT AND EVALUATION The campaign generated 412 pieces of editorial coverage including branded TV ...

Consumer: Belling recipe book provides tasty tweet

09 Mar 2012 | by John Owens

in the book. MEASUREMENT AND EVALUATION The campaign generated more than 70 pieces of coverage ...

Campaigns: Food & Drink - True Cornish spirit comes to the fore

08 Mar 2012 | by John Owens

,050 for Cornish charities, which led to additional local coverage. MEASUREMENT AND EVALUATION There were ...

Campaigns: Food & Drink - N-ice way to promote frozen foods

23 Feb 2012 | by John Owens

-up for one week in Vincent Square, London. MEASUREMENT AND EVALUATION The total value of frozen food ...

Danny Rogers: Alcohol issues need more than good comms

23 Feb 2012 | by Danny Rogers

, is looking at new measures to tackle alcohol problems. David Cameron and Nick Clegg publicly addressed ...

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