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Andrew Marshall joins Cognito after Fishburn Hedges departure

12 Apr 2012 | by Alec Mattinson

-leading measurement and evaluation tools, such as Cognito Analytics. The agency s client roster includes SEB ...

Focus: Executive salaries - The case for executive pay

23 Feb 2012 | by Joe Lepper

. Public and shareholder outcry has prompted the Government to intervene. In a package of measures outlined ...

Consumer: Young Driver Insurance

19 Jan 2012 | by John Owens

of car insurance for young drivers, using in-car smartbox technology that measured their driving ability...and received celebrity backing through motoring columnist Quentin Willson. MEASUREMENT AND EVALUATION ...

Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

. - PRWeek announces it will no longer accept AVEs as a method of measurement in its awards. - The ballot ...

Strumming up support, The Red Consultancy

16 Dec 2011

to the media. Measurement and evaluation More than 175 pieces of media coverage were generated ...

Maitland handling comms around Loyd Grossman sauce contamination scare

14 Nov 2011 | by Nikki Wicks

precautionary measure following an isolated incident linked to a specific jar. In a statement, the food ...

How to spot a digital PR specialist

02 Nov 2011 | by Samantha Edwards

testimonials,' says Bhurji. Vodafone's head of social media Jakub Hrabovsky warns that the correct measure ...

PR Census: How PR roles are changing

20 Oct 2011 | by Cathy Bussey

you show you can extend the reach of that activity into other channels, in a measurable way ...

Innovation Future 5 - Blazing a comms trail

23 Sep 2011 | by PRWeek promotion

Republic Group. 'Research - to build credibility and measure campaign results; and planning - to work ...

Client view: Guy Esnouf, E.ON - Moving on from the conflict

14 Sep 2011 | by Jane Bainbridge

. Measurement of corporate reputation is handled using a variety of methods. Esnouf uses Net Promoter Scores ... the installation of smart meters and measures to alleviate fuel poverty, to ways in which it can work with people to help them take up the Government's green deal and energy efficiency measures. AGENCY VIEWS ...

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