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Entertainment: Lappset happy with angry approach

24 May 2012 | by John Owens

was lifted. Measurement and evaluation Eight journalists attended the launch including from The Daily ...

Food & Drink: Take your hat off to Benito's tweet deal

24 May 2012 | by John Owens

the airwaves, as well as on Twitter. Measurement and evaluation By day three of the campaign, it had ...

Consumer: Lego builds brand quality at St Pancras

18 May 2012 | by Hannah Crown

Kids performed to entertain station visitors. Measurement and evaluation Time Out declared ...

Digital: Zoopla's Purple Plaques target the living

17 May 2012

browse and suggest plaques. Measurement and evaluation The launch of Purple Plaques achieved ...

Chime Communications prepares for PR MBO

17 May 2012 | by Alec Mattinson

a measure of debt, and that Pelham founder Henderson would have a key role in the new partnership ...

Environment : Jordans' 'ten per cent' boost for wildlife

10 May 2012

presented by Doherty with gardening tips. Measurement and evaluation The campaign generated 58 ...

The Arts: Trinity House draws strength from Monet

10 May 2012

-profile designers and collectors attended the official opening. Measurement and evaluation The campaign ...

Chandler Chicco Companies

09 May 2012

strategies were paramount. Tell us how your digital work became more measurably effective in 2011. We measure everything we do in the digital space. As an example, CCC created an App for healthcare ... (AFIB): www.afstat.com/af_stat_resources/afib_educator.aspx . In terms of measuring the effectiveness ...

Tourism: Iceland opens doors to the 'enlightened'

03 May 2012 | by John Owens

to influence other tourists. Measurement and evaluation Media that covered the Iceland campaign ...

Primal PR

02 May 2012

. Tell us how your digital work became more measurably effective in 2011. We always set KPI s before ... to give us specific analytics. More recently we ve bought software to enable us to measure the current ...

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