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Arts: Exhibition proves to be a masterpiece

Campaign: What Makes a Masterpiece? Client: Masterpiece London PR team: Focus PR Timescale: September 2010-August 2011 Budget: 95,000 Masterpiece London, a major event in the art, antiques and luxury goods calendar, launched in 2010, bringing together leading exhibitors at the Royal Hospital ...

Healthcare: MPs propose clampdown on promotion of new drugs

hospitality masquerading as education" all contribute to the inappropriate prescription of medicines,' the MPs ...

Profile: Medicine man - Simon Gregor, director of communications, MHRA

responsibility, first at Hampstead's Royal Free Hospital, then the 'germ police' (protecting the public against ...

News Analysis: Judgement day for Big Pharma

-mongering'. The ethics of hospitality Given the presence of journalists and PROs, the ethics of hospitality became a ...

HEALTHCARE: Pharmas face the future

in hospitals), and 11.2 per cent share of the total market. The top ten also includes global players ... transform the gardens at the local Frimley Park hospital in Surrey last April. Key priorities ... and hospital products CORPORATE PROFILE - WYETH Markham: strong With a lower profile than many of its ...

Healthcare: How to cut drug waste

worsening and requiring hospital treatment, adding further to the healthcare bill. Patient compliance ...

PRWEEK AWARDS 2003: Product & Promotion - Healthcare: OTC/Consumer

lengthy visits to hospital. Red Door Communications developed a programme for Roche Diagnostics to raise ... on a clinical trial showing PST and CoaguChek S are as safe and accurate as hospital testing ...

TOP 25 HEALTHCARE PR: PROFILES

, the Swedish-owned hospital group that runs 25 acute hospitals in the UK, and is looking to do more work ...

TOP 25 HEALTHCARE PR: Health check - Mary Cowlett examines how sectoral change hit pharma PR firms in 2002

Foundation Hospitals, underline the need for agencies to develop experts who truly understand the constantly ...

HEALTHCARE: THE NEW PRESCRIBERS - Nurses and pharmacists will be given new prescribing powers later this year

information to flow between supplementary prescribers and GPs or hospital doctors will also be important ...

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