24 May 2012
| by John Owens
Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000
Objectives
To generate global brand ...
, the campaign generated 100 press stories and 500 online articles.
Results
Enquiries from interested ...
18 May 2012
| by Hannah Crown
was generated. Radio mentions included BBC 6 Music, Absolute Radio and Heart FM. Press included the London ...
generated 88 pieces of online coverage. Abroad, it was picked up by the Malaysia Star, Washington Post ...
14 May 2012
| by John Owens
, and the Nicky Clarke brand in general. The range includes the Mayfair Collection, Frizz Control and DesiRED ...
10 May 2012
| by Hannah Crown
in October 2011. It called in Instinct PR to develop a launch campaign and generate sales through a health...the sports bra.
Measurement and evaluation
In five months, the campaign generated 40 pieces ...
and the product, generating positive coverage at the right time to support sales.
Securing a well ...
10 May 2012
To promote a greater understanding of Jordans' environmental credentials
To generate 40 pieces ...
presented by Doherty with gardening tips.
Measurement and evaluation
The campaign generated 58 ...
generated sales of around 764m via its Axor, Hansgrohe, Pharo and Pontos brands. The firm s global ...
27 Apr 2012
| by John Owens
to raise the quality of what's out there, not to mention the popularity of erotica in general,' she said ...
11 Apr 2012
| by John Owens
and the excitement that generates.
Our experience fits into the luxury and antique sector, and the arcade really ...
29 Mar 2012
| by John Owens
for National Baking Week in October.
MEASUREMENT AND EVALUATION
The campaign generated more than 100 ...
where the younger generation get their content. GolinHarris' head of media Neil Henderson says: 'It ...