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Entertainment: Lappset happy with angry approach

Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000 Objectives To generate global brand ... , the campaign generated 100 press stories and 500 online articles. Results Enquiries from interested ...

Digital: Nomophobia drives SecurEnvoy sales

big player in the market To generate conversations around 'nomophobia' online and drive traffic ... . Measurement and evaluation The campaign generated nearly 1,000 pieces of coverage in more than 40 ...

Media ignore bulk of research reports, finds TLG

A TLG-led audit of 269 research reports produced by the UK's top lawyers, accountants, banks and insurers found that 73 per cent failed to generate coverage in the UK's most influential media ... pages of analysis a week generated by firms, bombarding media sources with more than 1,000 graphs ...

Top 50 Digital Consultancies

realisation, and the financial constraints of the current economic situation, has meant agencies generally ... Facebook page that is regularly updated, generates comments and has more than 5,600 'likes'. Edelman ... will generally not be sat in front of a PC screen engaging with your brand - it will be in the palm ...

Taking on the challenge

in elected mayors, along with greater powers for the local commissioning of public services, will alter ...

The Football Association of Wales calls in Freshwater

The agency will be overseeing a range of events to generate greater awareness of FAWs work across all levels of football in Wales, from grassroots development to the national team. The work follows on from Freshwater s previous work role with the FAW, which has included the production of bid ...

Alastair Campbell returns to PR with Tim Allan's Portland

general election, having previously aided in Tony Blair s 2005 re-election campaign. In 2005, he ...

Visit Florida in pan-European search for PR support

Visit Florida has a $400,000 ( 253,200) per year search under way for PR, marketing and sales support. The goal is to increase visitor numbers, awareness and length of stay in the sunshine state . Tourism is Florida s leading industry, generating $60bn ( 38bn) annually and employing more than a million ...

Queen most popular royal, Google reveals

to back Clarence House s quest to build the reputations of the next generation of royals. ...

Green Party's mayoral press officer Joe Williams joins Sustrans

mayoral election has been appointed as policy adviser for sustainable transport charity Sustrans....lauded call for all election candidates to publish their accounts. He said: During election campaigns ...

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