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Why twenty-somethings are no longer the darlings of PR campaigns

16 May 2012 | by Alex Blyth

. Grayling's planning director Katy Cosh believes that the younger generation has a different mindset ... pay back over their lifetime. However, Generations X and Y are not on the whole brand loyal. They have ... of the silver surfers - the baby boomer generation who are enjoying a relatively luxurious retirement. Lexis ...

Public Sector: Campaign breakdown - Love Food Hate Waste

08 May 2009

an appearance at the Real Food Festival. The agency will generate press and online coverage using the theme ...

Public Sector: The Public Sector Week

08 May 2009

into the main skills that heads of comms need. The findings reveal attractive skills include generating cost ...

On the Agenda - Cancer risks of tanning laid bare

17 Apr 2009

generation'. The news also appeared on BBC Breakfast news and BBC Radio 4's Today programme. - PR support ...

Cubitt lands property brief

10 Apr 2009

Prosek has an existing relationship with parts of the General Electric business. GE Real Estate has 43 ...

The week in charities

10 Apr 2009

, millionmodelcatwalk.com, and generate sales of campaign merchandise. ...

The week in city & corporate

10 Apr 2009

, Carter will run the firm's global comms strategy. Previously he was general manager of group ...

Public Sector: Campaign breakdown - School Governor Crisis Campaign

10 Apr 2009

is being targeted? Government, the business community and the general public. What has already been ...

Best of the tech blogs

03 Apr 2009

Posted by Dom Whitehurst interactive.hotwirepr.com 27 March Since the London mayoral elections, the British political scene has been dominated by online initiatives. Downing Street has launched online ... election campaign; the quandary is what role it will play in the success of the victor. JOINED ...

Richard Stokoe: Local journalists search for blame

03 Apr 2009 | by Richard Stokoe

councils and help hold elected representatives to account. Many local authorities also operate their own ...

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