25 May 2012
| by Sara Luker
The Oman Football Association has called in agency help to broaden its global fan base....The organisation wants to drive engagement in Omani football among fans
across the Middle East ...
the association's international comms. The football governing body has recently relaunched its brand ...
in the Middle East and raising awareness of Omani football around
the world.' Fast Track will focus ...
23 May 2012
| by John Owens
The Football Association of Wales (FAW) has picked Freshwater for a year-long brief in an effort...all levels of football in Wales, from grassroots development to the national team. The work ...
features images of the Welsh squad and a replica changing room with plasma screens and football games ...
people to get involved in football in Wales. We were looking for a creative approach to our roadshows ...
03 May 2012
Average agency growth was nine per cent during 2011 in spite of the challenging economic conditions that have persisted in the UK.
The Rugby Football League has hired sports marketing agency Fast Track to grow the reach and appeal...Fast Track has been brought in by the governing body of rugby league in the UK and the organisers of the UK-based Rugby League World Cup 2013 to promote the sport over the next two years.
The agency ...
Chisholm, director of comms at Fast Track, said: Rugby league is one of Britain s key sports and has great ...
05 Apr 2012
| by John Owens
to spread local awareness of its lifesaving work at a football match between Nottingham Forest and Coventry...coverage on the BBC's The Football League Show and Late Kick Off. Thomas was interviewed on TalkSport radio ...
, the charity and its events, and the hospital's involvement in the new network.
STRATEGY AND PLAN
Ex-footballer ...
MasterCard has appointed Frank PR to exploit the brand's UEFA Champions League sponsorship....MasterCard has appointed Frank PR to exploit the brand s UEFA Champions League sponsorship ...
to include a football fan spending report.
The financial services giant has previously released a study of the spending habits of Champions League fans before the final, analysing fan spending in bars, clubs, shops ...
22 Mar 2012
| by Ian Monk
Football and real human tragedy, not the shallow cliches of penalties blazed over the bar in shoot...of the single tragedy of young Premier League player, Fabrice Muamba, who collapsed from heart failure during a ...
football and its all-seater stadia, multi-millionaire players and plutocratic foreign owners was battered ...
testimony than any courtroom pleadings could against allegations of racism or tribalism. The football family ...
23 Feb 2012
| by John Owens
As the football industry struggles with its reputation following allegations of racist abuse...More than half of the general public believes English football has failed to eradicate racism from ...
.
The survey showed that 53 per cent felt racism remained a problem in English football, with only around a quarter of respondents disagreeing.
The findings pose a reputational problem for the Football ...
23 Feb 2012
| by Hannah Crown
Nearly half the population think football has failed to deal with homophobia, as the Football...A PRWeek/OnePoll survey found homophobia in football is seen as a problem by 47 per cent ...
: 'The FA and English football as a whole have consistently been unified against racial abuse and all ...
against Homophobia and Transphobia as well as having our own Action Plan to ensure football is a welcoming ...