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restructure in 2010, which EU MD Fiona Hall describes as a 'shift away from traditional brand support towards ... -term programmes. Key client wins: Strong organic growth from existing clients. Best hires: Vice-president ...
The press release has come a long way since its introduction back in 1906. With the changing media landscape, today s press release has evolved into a virtual Swiss army knife of communications tools that can address a myriad of marketing challenges. In this Business Wire white paper, Vice President of New ...
. In this whitepaper, Business Wire Senior Vice President of Global Media Neil Hershberg examines the reasons why...For many companies, the key question is no longer whether to have a global public relations strategy, but rather how to best implement it. "Going Global" has become a necessity instead of an option. In this whitepaper, Business Wire Senior Vice President of Global Media Neil Hershberg examines the reasons why ...
Ingham, director general of the PRCA, and Kevin Taylor, president of the CIPR, to go through the final ...
president Clarissa Williams, who was taking part in a trip to a community project at a school in India ...
Overview of The Netherlands, Spain, Sweden and Switzerland, plus EU round-up
Dot.com mania and a surge in client confidence have been a boon for PR, and EU agencies are feeling
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