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Danny Rogers: Hilton's exit leaves talent gap at Number 10

08 Mar 2012 | by Danny Rogers

, healthier lives. The challenge is to harness digital and social media techniques, which are not only more ...

Ian Monk: The Sun shines on UK press industry

23 Feb 2012 | by Ian Monk

. With print hit by falling ad revenues and fighting to adapt to the digital age, such a poisoning of its ...

Danny Rogers: Reasons for cheer in a year of two halves

15 Dec 2011 | by Danny Rogers

pundits predicting the near-double-digit growth in comms spend that was achieved in 2010. Unfortunately ... PR business. Equally this country has become an incubator for a new breed of fast-growth digital ...

John Shewell: Yes We Can!

01 Dec 2011 | by John Shewell

Council s director of communications, Alex Aiken, recently pointed out that digital communications should ...

Danny Rogers: The search for a fresh definition of PR

24 Nov 2011 | by Danny Rogers

, as I have said frequently here recently, there is a pressing demand to hire the best digital talent ...

Danny Rogers: Industry needs to broaden talent base

17 Nov 2011 | by Danny Rogers

measurable'. It is something with which professional marketers, ad agencies and digital specialists are all ... , there is often a healthy mix of experienced PR stalwarts, digital specialists, ex-journos and former corporate ... to digital with a steady influx of fresh talent. No easy feat in a tough economy. And this talent intake must ...

Alex Aiken: It is time to make digital communications central to campaign objectives

16 Nov 2011 | by Alex Aiken

The news that the Department for Communities is to 'go digital' should focus all public service...to make digital communications central to campaign objectives. This means recognising that the website ... that combined all aspects of digital media? There have been some impressive individual efforts - Greater ...

Danny Rogers: Brave investment can shore up recovery

02 Nov 2011 | by Danny Rogers

by both brands and agencies. One focus for such investment is in digital and social media skills ... , need for - cheer. PR-led businesses that are lean, digitally focused and, above all, brave can lead us ...

Danny Rogers: College Hill's sale points to sector growth

13 Oct 2011 | by Danny Rogers

. These include creative digital content solutions for brand building, but also in reputation management ...

Danny Rogers: The shape of the PR industry today

13 Jul 2011 | by Danny Rogers

, the industry has quickly returned to double-digit annual growth, albeit closer to ten per cent today ...

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