24 May 2012
| by Adam Hill
affairs and comms we want to show there's a level of support behind what we're saying,' explains Darbari ...
02 May 2012
Liberty Comms
The Plaza
535 Kings Road
London
SW10 0SZ
www.libertycomms.com
@libertycomms
Longest-held clients
GSMA, MMA, Telmap, Qualcomm, Mavenir
New business contact
Dee Gibbs, managing director, dgibbs@libertycomms.com , + 44 207 751 44 44
CEO ...
07 Mar 2012
| by Fiona Hall & Kelly Teasdale, inVentiv Health Communications
Healthcare comms will require the ability to place the challenge ahead of the channel....effective comms strategy?
KT : One stand-out organisation is the Terrence Higgins Trust ...
communication and has built a range of excellent spokespeople.
On which healthcare comms project are you ...
07 Mar 2012
| by Sarah Wrixon, Salix Consulting
A poor comms strategy has allowed the media to overplay the 'privatisation' of the NHS....In PRWeek's 2011's healthcare supplement I argued that comms specialists would need to be nimble ...
partner at Salix Consulting
Views in brief
On which healthcare comms project are you most proud ...
deployed the most effective comms strategy?
The World's Biggest Coffee Morning by Macmillan is a ...
07 Mar 2012
| by Nicky Smith, Nexus Communications
.
With the pharmacists' healthcare role and the self-care agenda both expanding, a shift in comms strategy to borrowing ...
, as is honouring the sector regulations.
Comms campaigns need to be underpinned with authority and credibility ...
understanding to create a meaningful 'story' for customers, while securing strategic advantage for the comms ...
07 Mar 2012
| by Ruth McEwen & Tamora Langley, Weber Shandwick
strong internal comms plan to ensure staff morale and productivity, and also because staff hold the key to external comms challenges. Although the NHS experiences high rates of staff absence and work-related ill ...
in brief
Which patient group has deployed the most effective comms strategy?
TL : The Patients ...
07 Mar 2012
| by Daniel Kent, Fleishman-Hillard
area of uncertainty for healthcare comms was whether the global HQ or the UK affiliate had bragging ...
patient group has deployed the most effective comms strategy?
Save the Children's No Child Born to Die ...
healthcare comms project are you most proud of working?
The Am I Number 12? campaign for the World ...
07 Mar 2012
| by Jeff Smith, Cohn & Wolfe
in three core areas of healthcare comms: advocacy, access and audience insights.
Patient advocacy groups ...
benefit. But this is truly too narrow an approach to deliver comms campaigns that lead to real change ...
has deployed the most effective comms strategy?
Children in Need has used celebrity power ...
07 Mar 2012
| by Felicity Knights, Merchant Marketing Group
healthcare sector to the Competition Commission will ultimately lead to better comms. Declaring there is a ...
in creative comms that deliver the results.
Felicity Knights is director at Merchant Marketing Group ...
makes an informed decision.
On which healthcare comms project are you most proud of working ...