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Text 100 to promote 'dating-style' car site

Text 100 has won a competitive pitch to help launch a car-finding website, created by the former UK...car-buying website in that it uses people's requirements to match them with their ideal cars ... car-buying websites such as autotrader.co.uk and exchangeandmart.co.uk. In addition to the automotive ... the company was targeting a broad range of people, from experienced car-buyers to people who needed help ...

Technology: The Week in Technology

- Ego, the luxury laptop brand, has hired fashion PR expert Blow. The laptop manufacturer recently collaborated on Ego for Bentley - a hand-built laptop created for the prestigious car-maker. - Tangerine PR has recruited Russell Hirst as its new viral marketing specialist, as part of its move to create a ...

Jaguar Land Rover seeks to regain iconic 'British' status

comes after its recent foreign buyout and in the face of job cuts and the worst car sales for 40 years ... director Simon Warr said: 'We're the largest car company in the UK and so are a major corporate player. We ... tough time for auto manufacturers. British car sales have fallen heavily in recent months, with Land ...

Opinion: Letters - Car purchasing is a lifestyle choice

sister magazine What Car? offers new car buyers unrivalled information when it comes to making a new car ...

Motoring: The car industry notches up a gear

and the consumer credit crunch, sales of new cars remain remarkably buoyant. According to trade body, the Society ... by Mercedes-Benz UK comms director, Will Robson: 'At the premium end of the market, cars are about emotion. It ... consider that most new cars in this country are sold to companies rather than individuals,' says Martin ...

News Brief: Mercedes-Benz hires Ketchum

'younger, more aspirational' market. The agency will capitalise on the car firm's marketing activity

Zipcar drops Kaizo for internal team

Car-sharing service Zipcar has taken its UK comms in-house, ending its relationship with launch...US-based Zipcar bills itself as the world s largest car club company , allowing members to hire Minis, hybrids, BMWs or people carriers by the hour or day. The price includes petrol, congestion charge ... of Zipcar members either sell their car or decide against purchasing one at all. The service is currently ...

WizzGo appoints

CONSUMER: WizzGo, which leases cars by the hour, has appointed Four Communications to raise its UK

Media Relations: LeasePlan fights company car tax

pressures on company cars....The company has hired Republic to convince senior managers that company cars are a necessary ... month, would 'align the interests of senior decision makers with company car fleet management'. Company cars have become more expensive to run in recent years because of increased tax liability ...

PRWEEK AWARDS 2003: Specialist & Technique - Promotional Activity

Adventure Live!, promoting the car's essential Britishness. The PR team also briefed two specialist ... for Mini leapt from an average of 570 cars per week to over 700. FINALISTS Tanya's Charm FHM ...

 

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