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Consumer: Young Driver Insurance

19 Jan 2012 | by John Owens

of car insurance for young drivers, using in-car smartbox technology that measured their driving ability

Reputation Survey: Rail Services

19 Jan 2012 | by John Owens

cars (39 per cent) and buses (31 per cent) were seen as better value for money than their rail ...

Consumer: Mercedes-Benz sets gamers racing

12 Jan 2012 | by John Owens

Car manufacturer Mercedes-Benz wanted to make its brand more relevant to a younger, more mainstream...team came up with the idea to create the world's largest car race, open to anyone around the globe who ... period, more than 120,444 people visited the site. On the event day, the Mercedes-Benz UK Passenger Cars ... good on any client's evaluation sheet. But, generating car sales aside, the piece de resistance ...

The PRWeek Best Places to Work survey 2011

22 Sep 2011 | by Kate Magee

in its office and sports days on the beach. It offers company cars and mobiles for senior managers, a ...

Reputation Survey: Car brands - The force remains with Volkswagen

21 Jul 2011 | by Kate Magee

Greenpeace's 'stormtrooper' protest has failed to dent the reputation of the German car brand...consider it the car brand with the best overall reputation, according to new research by PRWeek ... cent said they now trusted Volkswagen less as a brand. When asked which car brand was the most ... as the safest and most reliable car brand by 22 per cent of respondents, ahead of Volvo (19 per cent) and Toyota ...

Corporate - Confused's bubble wrap was no accident

11 Aug 2010 | by Cathy Wallace

Client: Confused.com PR team: Cake Timescale: January-February 2010 Budget: 60,000 Online comparison site confused.com wanted to raise awareness of its brand during January, one of the busiest months for car insurance renewal. Objectives - To raise the brand's profile and products outside ...

CSR - Ferrari gives kids the ride of their lives

15 Jul 2010 | by Cathy Wallace

of Ferrari as a 'footballer's car' - To improve FNE's relationships with Ferrari dealers. STRATEGY ... commercial partners, including in-car video cameras, catering and an aerobatic display team. Families who ...

Public Sector - Drink-drive message had positive result

16 Jun 2010 | by Cathy Wallace

crashed car and models made to look like they had been in an accident. Alcohol level tests were carried ...

Voluntary Sector - Comic's support for needy children

01 Jun 2010 | by Cathy Wallace

ego, Big Chris from Roary the Racing Car, and took on a Bob Geldof inspired role, bringing together ...

The PRWeek Best Places to Work survey 2009

12 May 2009 | by Cathy Wallace

an executive-level car for a bike and a small car. Launch Group Total staff 35 Staff turnover 2008 ...

 

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