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Debenhams revamps comms team with senior hires

25 May 2012 | by Sara Luker

as the retail chain kicks off its summer spectacular campaign offering more than 200m in reductions with discounts in store of up to 25 per cent. The campaign aims to lighten the mood of the nation ...

Hobbycraft picks Euro RSCG to support major expansion

14 May 2012 | by Hannah Crown

the Manchester office. The national campaign will include showcasing key Christmas items to the press and a ...

Morrisons shakes up roster amid rebrand

10 May 2012 | by John Owens

will be on taste and affordability, with every campaign having these two factors at heart.' 3 Monkeys has been ...

HarperCollins picks Stunning PR to promote erotica range

27 Apr 2012 | by John Owens

. Noble added that the campaign will be targeted mainly at women, ranging from twenty-somethings through ...

Citizen Brando appointed by Auto Trader

16 Apr 2012 | by Matt Cartmell

The agency replaces previous incumbent Hotwire to begin work immediately on a six-figure brief to drive consumer engagement and participation in the brand. The consumer campaign will build ... every element of the campaign, measuring awareness, appreciation, advocacy and action levels among ...

Hamleys switches from Seventy Seven PR to LightBrigade

03 Apr 2012 | by John Owens

came to us and asked if we would handle the campaign for them. We will be making sure that we help ...

Blue Rubicon launches agency Surname & Surname

08 Mar 2012 | by Sara Luker

Rubicon opened consultancy arm Thirty Six Strategy , which aims to apply political campaigning ...

Iceland Foods appoints Brazen PR for Queen's Diamond Jubilee campaign

27 Feb 2012 | by Hannah Crown

The Manchester-based consumer PR consultancy will manage an integrated campaign in the run up to the jubilee in June, generating social media content and national media coverage, focused on rewarding Iceland ... : Brazen brought our campaign to life, with a mix of creative ideas, news and tactics that we feel ...

CSR: Golden Square gets green makeover

16 Feb 2012 | by John Owens

Campaign: Growing Up Green at Golden Square Shopping Centre Client: Golden Square Shopping ... ,500 OBJECTIVES To bring the community, including children, together through an eco-campaign ... the campaign. STRATEGY AND PLAN The lights were turned off at Golden Square, and all centre lights ...

Halfords appoints Pitch PR to emphasise 'leading cycling retailer' position

01 Feb 2012 | by Matt Cartmell

Halfords has called in Pitch PR to lead a national consumer campaign highlighting its position...with cycling projects and are well placed to deliver a compelling consumer PR campaign. The Pitch team, led ...

 

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