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PHA Media picked to promote Nicky Clarke hair styling range

, organising exclusive press events and managing targeted campaigns. The win comes as Pulse Home Products ...

Consumer: Sports bra shows some real panache

in October 2011. It called in Instinct PR to develop a launch campaign and generate sales through a health...Campaign: Panache sports bra PR launch Client: Panache PR team: Instinct PR Timescale ... professionals. Strategy and plan The media campaign started with an event in Wimbledon for key health ... calendar of media coverage by the specialist press. A national media relations campaign was then put ...

Consumer: Reebok's 3D street art a record-breaker

Campaign: Creating the World's Largest 3D Street Artwork Client: Reebok PR team: M C ... of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ... Reebok CrossFit To tease Reebok's 2012 brand campaign. Strategy and plan The PR team ...

The BIG picture

Online fashion retailer GetTheLabel.com has called in SKV Communications to help attract a younger audience. The agency will launch a guerrilla-style graffiti film campaign starring skaters, BMXers and Manchester's underground music artists. ...

Sarah Gower: On the starting blocks

'. But the 43-year-old is making sure the brand is as ready as it can be, with an ad campaign due to kick off ...

Sailing and equestrian brand Musto brings in Frank PR

and equestrian disciplines, and includes Zara Philips. Frank will manage a targeted PR campaign, including ... collections but also develop overarching campaigns across the brand, its specialist performance areas ...

London Fashion Week: Followers of fashion

to Reeves, it is best to launch a campaign promoting a product in line with this cycle. This means starting ...

Hush Puppies appoints Coffin on Cake PR to launch men's footwear range

Hush Puppies has appointed Coffin on Cake PR to handle a comms campaign for the launch of a...Coffin on Cake PR has been brought in to handle press office activity for the new AW12 range, plus implementation of a fully integrated and strategic comms campaign. The agency will handle social media, product placement, digital and print media, consumer, trade, and media events throughout ...

Admiral Sportswear calls in Radiator PR to promote high-end fashion line

Admiral Sportswear, which once created strips for Manchester United and Tottenham Hotspur, is working with the lifestyle agency for a consumer-driven campaign as part of its plan to breathe new life ... director at Radiator, will lead the one-year campaign with support from menswear style consultant Daniel ...

Speedo UK seeks brand boost in run-up to London 2012 Olympics

creative route or a campaign that is more traditional, she said. Polak declined to discuss the brief ...

 

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