24 May 2012
| by Elin Twigge, PLMR
The best campaigns capture the public imagination long before they tackle the Government, says Elin....
It is vital for any campaign to gain political support, and that becomes essential if legislative change ...
reason, and the best campaigns capture the public imagination, long before they take the argument to Westminster. The Barnardo's adoption campaign featured in this supplement is a case in point (see pages 4 ...
24 May 2012
| by Kevin Bell, Maitland Political
advanced positions through creative campaigning.
A good example is a campaign that Maitland Political ...
. This would have cost the industry about 500m in lost annual revenue.
But a classic trade-focused campaign ...
created the Pro-MOTe campaign to bring in organisations including the AA and RAC, road safety campaigners ...
24 May 2012
| by Jonny Popper, London Communications Agency
seats on the London Assembly.
On the economy, Johnson has been similarly brave - campaigning on a ...
24 May 2012
| by Adam Hill
the way the charity sector has advanced positions through creative campaigning." - Kevin Bell Executive ...
24 May 2012
| by Oliver Pauley, Portland
ways to keep busy and raise their profile. In some cases they are heading policy campaigns ...
their case on new water tariffs that threatened to close Scout groups across the country. Our campaign recruited supporters and delivered 1.5m savings a year. Any campaign which includes Scouts marching ...
24 May 2012
| by Lionel Zetter & Charlie O'Rourke, AIMediaComms
thing, or indeed whether it should be allowed. Apart from a few diehard anti-lobbying campaigners ...
Operators Association in last year's campaign to get Air Passenger Duty frozen. It was a great campaign ...
24 May 2012
| by Ben Stafford, Cicero Consulting
, or successful policy campaigns such as the Barnardo's example (see page 4-7). Conversely, questions ...
the right moment. High profile support also helps - see Joanna Lumley and the Gurkha Justice Campaign. A colleague led a campaign to ban mobile phone use by drivers that succeeded by following these rules ...
09 May 2012
personal and business opportunities.
What were your three best campaigns of 2011?
An extremely ...
who care for them. The campaign faculty were also invited to present special lectures as part of the plenary session at the European AIDS Clinical Society congress.
A disease awareness campaign for World ...
02 May 2012
your three best campaigns of 2011?
The future of money identifying the digital switchover ...
02 May 2012
three best campaigns of 2011?
The Perfume Shop Mother s Day Bus Campaign which won us a Gold CIPR PRide Award. Little Black Dress campaign that was rolled out across 10 Capital Shopping Centres in the run up to Christmas and the Polaroid Christmas Projection campaign because of its originality ...