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, the Just:: Academy, offering free training on lobbying, campaigning and PR for health charities in 2012 ...
Campaign: Velux 5 Oceans Round the World Yacht Race Client: Velux 5 Oceans PR team: Hill ... and ultimately capture the imagination of a wide audience. At the execution level, the campaign is a good ... contributed to the overall success of the campaign. However, the social media side of the campaign has some ...
Campaign: The release of Troll Hunter Client: Momentum Pictures PR team: In-house with Premier PR assisting with online PR Timescale: June-September 2011 Budget: 42,000 OBJECTIVES ... in the press linked to the film's Facebook page. MEASUREMENT AND EVALUATION The campaign received ...
Campaign: Growing Up Green at Golden Square Shopping Centre Client: Golden Square Shopping ... ,500 OBJECTIVES To bring the community, including children, together through an eco-campaign ... the campaign. STRATEGY AND PLAN The lights were turned off at Golden Square, and all centre lights ...
it was actually caused by a faulty Beko fridge-freezer. The LFB launched a campaign to tell the public about.... MEASUREMENT AND EVALUATION The campaign generated more than 75 pieces of coverage in international ... . Product recall is often intrinsically newsworthy, but as these guys showed with this campaign, if you get ... 'free' campaigns such as this, because they are going to need them. ...
formers. STRATEGY AND PLAN The campaign engaged with national, regional and specialist media ... the campaign with road safety minister Mike Penning. ...
jewellery business that was destroyed in the riots, the campaign took a different direction....Campaign: Capital One Cash Giveaway Client: Absolute Radio PR team: In-house Timescale: August 2011 Budget: 75,000 Objectives To raise awareness of the Capital One promotion ... and Wood Green Journal, which interviewed Farmiloe. Results During the week-long campaign more than ...
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