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Tokyo 2020 appoints Weber Shandwick for Olympics bid

25 May 2012 | by Matt Cartmell

campaign. Tokyo 2020 president Tsunekazu Takeda said: The agency s broad international perspective ... century. We put forward the strongest global team and a winning communications campaign to help Tokyo 2020 ...

Lobbyists hit out at Frederic Michel and Adam Smith over Leveson evidence

25 May 2012 | by Matt Cartmell

to rise. Jon McLeod, who led the Weber Shandwick team supporting the media alliance's lobbying campaign ...

Social care group Anchor seeks agency for Grey Pride campaign

25 May 2012 | by John Owens

is seeking an agency to help continue its campaign....campaign for a minister for older people to be appointed to attend the Cabinet.' The organisation has ... Pride campaign. The campaign led to Labour leader Ed Miliband appointing Liz Kendall to the newly ...

Lessons from The GREAT Campaign

25 May 2012 | by Luke Blair

bodies stuff like anti-smoking campaigns, breast screening awareness, and so on should now be taken ... campaign in which various British things such as historic buildings, famous figures, iconic designs ... , shows real joining up. The campaign has been rolled out across central and local government, across ...

Healthcare: The Week in Healthcare

25 May 2012

, Open Health, providing services such as evidence analytics. Pegasus has won a six-figure campaign for health, beauty and wellbeing device manufacturer HoMedics following a five-way pitch. The campaign runs ...

Global: Fast Track to bolster Omani football's image

25 May 2012 | by Sara Luker

, United Arab Emirates, Qatar and Oman. Plans include a campaign to encourage people to get behind ...

Public Sector: British Council seeks help for Going Global

25 May 2012

but an agency would help us shape all the comms around the conference, from campaigns through to stakeholder ...

Food & Drink: Take your hat off to Benito's tweet deal

24 May 2012 | by John Owens

with an integrated three-day campaign combining a social media 'tweets for eats' competition, media relations...Campaign: Tweets for Eats Client: Benito's Hat PR team: Unity Timescale: October ... recognition among their peers. Based on this observation, the team proposed a campaign that put ... targeted programme of media relations accompanied the social media campaign. Media targets included all ...

Entertainment: Lappset happy with angry approach

24 May 2012 | by John Owens

Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000 Objectives To generate global brand ... , the campaign generated 100 press stories and 500 online articles. Results Enquiries from interested ...

Digital: Nomophobia drives SecurEnvoy sales

24 May 2012 | by John Owens

Campaign: Increasing Levels of Nomophobia Client: SecurEnvoy PR team: Eskenzi PR Marketing Timescale: February 2012 Budget: 1,000 Objectives To supplement already strong ... . Measurement and evaluation The campaign generated nearly 1,000 pieces of coverage in more than 40 ...

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