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Campaigns: Public sector - WRAP tells public to end food waste

05 Dec 2008 | by Alex Black

the issue of food waste and raise awareness of the Love Food, Hate Waste campaign among all consumers ... media attention, hence low consumer awareness. This campaign has made a difference. Its beauty lies ...

Public Sector: Irish food body plans UK comms offensive

21 Nov 2008 | by Matt Cartmell

be going through a tougher time, Irish brands do have a wider awareness and trust as a starting point ...

Campaigns: Beauty - Ding dong - 'Avon lady' calls

24 Oct 2008

to celebrate the success of Avon - To achieve widespread media coverage - To raise customer awareness ...

Campaign: Whitley Neill Gin makes an upmarket splash - Consumer

10 Mar 2006 | by Mary Cowlett

-savvy consumers aware of the drink's launch. STRATEGY AND PLAN To compete in the crowded spirits market ...

Consumer - Carling's music-fest moves to Manchester

04 Nov 2005 | by Helen Gregory

awareness of the fact that the Live 24 concept had developed beyond London. To create demand for tickets ... in the tabloid newspapers and drive awareness of the event among the brand's target audience - young male ...

CCA to lift profile of TB treatment

16 Sep 2005 | by Beth Herskovits and Ian Hall

The non-profit drug developer has hired CCA as drug candidates progress through clinical trials. The agency is briefed to raise awareness of the alliance and help boost its funding, said Gwynne Oosterbaan, assistant director of public affairs and advocacy at the New York-based body. Oosterbaan said: 'Most ...

Maynard back at Soil Association

16 Sep 2005

,' said Cottingham. Maynard will also be charged with raising awareness of the group's charity status ...

Campaign: Breakfasts make it on to the media menu - Consumer

09 Sep 2005 | by Mary Cowlett

consumer awareness of the campaign by 46 per cent, while awareness that 'breakfast provides energy ...

Arla set to launch lactose-free milk

12 Aug 2005

will boost awareness of lactose intolerance as an increasing problem among Britons. Biss Lancaster client ...

Public Affairs: Alliance Unichem hires first PA firm

05 Aug 2005

traditionally offered by GPs. FH will be expected to raise awareness of the firm's role as service provider ...

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