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Corporate: 'Superhero' shows Orion in different light

05 Apr 2012 | by John Owens

Campaign: Heroes and Clones Client: Orion Partners PR team: Madano Timescale: November 2011 Budget: 20,000 OBJECTIVES To raise brand awareness and credibility of Orion Partners as expert advisers To create a talking point and position the company as innovative ...

Social Brands: How to be social

16 Feb 2012 | by John Owens

as mindful of its customers, innovative and to help build awareness, while promoting the CSR initiative ...

B2B: Legrand roadshow is the perfect fit

01 Feb 2012 | by John Owens

To raise awareness in trade magazines To position Legrand as an innovator To generate ...

HR trainers expose the 'stagnant' office - B2B

20 Jan 2006 | by Joy Persaud

generally. To create powerful brand awareness of The Rialto Consultancy. To identify a practice for which ... is plentiful, so to consolidate awareness it is very helpful to reinforce messages over a longer timeframe ...

Campaign: Telewest Business in home working stunt - B2B PR

28 Jan 2005 | by Joe Lepper

the company decided to launch a brand-awareness campaign that would target homeworkers. It called on retained ... on home working through awareness of its 'white paper' on the subject. To drive traffic to the Telewest ...

Public Sector: Postcomm poised to review its PR support

18 Jun 2004 | by Sarah Robertson

. Cuthbert said: 'We are looking to improve stakeholder awareness. Stakeholders include government offices ...

CAMPAIGNS: Video venues inspire global conferencing - B2B PR

05 Dec 2003 | by Adam Hill

The ability to hold video conferences without the need to invest in expensive equipment was the idea behind face2face, a company founded by Noel Edmonds, which planned to set up a network of video meeting venues nationwide. Objectives To raise awareness of the availability and cost savings ...

TECHNOLOGY: Crackdown on Spam

14 Nov 2003 | by Mary Cowlett

, given the age profile of many mobile users, and the general lack of awareness of channels to complain ... for firms to promote their wares, there are also drawbacks that PR practitioners need to be aware of ... that PR practitioners should be aware of the need to provide existing customers with an 'opt out' clause ...

Eulogy to assist MUTV in consumer and B2B work

23 Aug 2002 | by ED SHELTON

planners are aware of the quality of audience and global reach of the channel.' More specifically ...

Business Post acts ahead of deregulation

05 Jul 2002

the name out there, that's the challenge - it's increasing momentum of press coverage to increase awareness ...

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