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worth of assets back into equities, while RBS splashed out £3bn on a ten per cent stake in the Bank ...
and corporate reputation. GE, one of the world's biggest companies, has managed to grow its brand value ... 's words - 'a hipper image'. Meanwhile the 'very public turmoil' among senior management at Morgan Stanley ... Stanley was in dire need of some serious crisis management at the top of its organisation. Interestingly ...
and leaflets. PR Store managing director Adrian Mahoney said: 'The aim is to get residents to air ...
has returned and the PR industry is recruiting more than in 2003,' says Libby Trace, deputy managing ... Recruitment manager Christopher Lee-Roberts. 'Salaries at account executive and account manager level have ... soared is a sign of a more confident market. Take a look at account manager level and there are now five ...
lifestyle PR agency HCP managing director Kirk Hoatson. This tactic helped HCP expand coverage of international motoring safety and road management exhibition Traffex from two-centimetre diary pieces in trade ... ,' says Tommy's senior PR manager Ash Anand. And in the case of the tabloids, polls offering up ...
and management of PR agencies - released last week - suggests that only 15 per cent of pitch longlists source ... such as planning and account management, while staff at PR agencies seem to 'do the lot'. The intermediary model ... Lancaster Euro RSCG brand managing director Jonathan Sanchez doubts how easy it is to differentiate between ...
plainly had the opposite effect - and unless the crisis management tactics deployed over the coming days ...
A recent Metrica survey has revealed that senior management are finally warming to evaluation. Mark...highlighted what appears to be encouraging trends in evaluation among senior PR directors and managers ... , however, the survey also highlights the fact that one in three senior PR managers and directors believe ... Kaizo to develop its own evaluation tool - Value Flow - two years ago, claims agency managing director ...
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