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Broadcast yourself: Should brands become media owners?

22 Mar 2012 | by Kate Magee

with everything on the web'. Like many others, he believes these long-term trends offer a huge opportunity ... for the industry will come from TV viewing becoming a social experience, as viewers surf the web at the same time ... because Ofcom does not regulate the web, it doesn't mean you have licence to be as commercial as you want ...

APCO slams drug companies 'poor' website comms

27 Sep 2002

themselves and their products, but almost all neglect their web presence.' ...

CAMPAIGNS: Weekly Web Watch - Science site is Wellcome net facility

05 Jan 2001 | by BEN BOLD

Organisation: Glaxo Wellcome and the Association of British Science Writers

FOCUS: HEALTH PR - Unlocking the global market. While adapting their PR to local cultural climates, pharmaceutical companies are also focused on global markets. Ben Bold reports

11 Aug 2000 | by BEN BOLD

s US web site and gain information on a product. Pharmaceutical companies are anticipating a ...

CAMPAIGNS: Health PR - Safeguards for future foot health

14 Jul 2000 | by PETER SIMPSON

within the SCOPD web site at no cost to the client. Top Ten Tips for Fitter Feet posters were ... of Podiatry Now. Details of free foot checks and web site information were announced to national ... to dedicated Free Foot Checks SCPOD web page and over 6,000 requests for further information through a ...

TOP 50 HEALTHCARE PR: Side effects - Healthcare agencies are adapting to the needs of a globalised industry by broadening their traditional range of skills to include more mainstream offerings

26 May 2000 | by NICK PURDOM

commitment to web-based services for clients, including webcasting from international conferences. We ... on the back of wins including the global PR account for Avandia and the launch of the Alexander Network web ... . The last year has seen the agency concentrate its efforts in new technology, with the development of web ...

OPINION: News Analysis - No longer in the realm of the purely medicinal/The pharmaceutical industry is readying itself for a major overhaul of the way drugs are marketed if US-style consumer advertising is introduced in the UK

03 Dec 1999 | by MARY COWLETT

for the latest date about anti-impotence drug Viagra, throws up a confusing wealth of web sites - some good, some utter junk. It would seem a safe bet that Viagra manufacturer Pfizer would offer the one web ...

MEDIA: MEDIA BRIEFS - New Scientist prepares for US web push

26 Nov 1999 | by JEMIMAH BAILEY

-line. The launch of a US edition and a US web site is due in March next year....New Scientist has named Jeremy Webb as its new editor. He replaces Alun Anderson, who has been promoted to editor-in-chief and charged with overseeing the title s expansion into the US and on-line. The launch of a US edition and a US web site is due in March next year. ...

CAMPAIGNS: Weekly Web Watch - Flu beater Relenza fights back

15 Oct 1999 | by JENNIFER WHITEHEAD

Wellcome s share price on the increase at the time of going to press, it is interesting to note the web ...

Powerhouse chosen to handle handbag.com launch

10 Sep 1999 | by STEVE BELL

account to Powerhouse to promote new women-focused internet web site, handbag.com....Boots The Chemists and Hollinger Digital have handed a pounds 100,000 fee consumer and trade PR account to Powerhouse to promote new women-focused internet web site, handbag.com. The web site is a joint venture between Boots and Hollinger Digital - the e-commerce arm of Daily and Sunday ...

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