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, rather than waste PR time on regions where sales penetration is already high, we looked at the whole ...
. Stories also ran in many of the national broadsheets including the Independent on Sunday, The Sunday Times, The Times, the Financial Times, and twice in The Daily Telegraph. As the campaign rolled ...
, but bad timing or poorly thought-out stunts have a habit of generating the wrong sort of publicity. ...
override national legislation, the time is now ripe for a sector-wide review of consumer relations. ...
campaign, timed to coincide with the launch of new flood warning codes throughout England and Wales ... -ordinated by Circus, featured TV commercials for the first time for the agency. Radio adverts were also used ... the mass-market media second time around. The icas brief was to target consumer magazines for autumn ...
, media, advertising, events and direct marketing. The CEO of a dot.com doesn t have time to run ... . And because it is all under one roof, we can save clients time, said Banner director Chris Corfield ... an integrated marketing package for some time, but this is specifically geared at the internet world. We re ...
the integrated entity will have specific benefits. According to Kaye, clients are saved the time and expense ... believes that it may be some time before other PR and advertising firms integrate, mostly because ... managing director Donna Zurcher. Working in one building may save time in a taxi, but being separate ...
a truly integrated agency. Integration advocates talk of budget and time efficiencies ... close competitor, The Body Shop, has a similar brand reputation and only time will tell if customers ... and poster advertising campaign, taking the idea of Haagen-Dazs creating a 100 per cent Perfect Sunday ...
to have been asked, but: given the requirements of the brief, it was timely and appropriate for us ...
, according to the Sunday Times, a survey earlier this month of a London street showed that 87 per cent ... that make you feel better about the pounds - half a stone on Sundays - of supplements you weed out ...
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